Senior Marketing Strategist
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Job Location:
Monthly Salary:
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
Job Title: Senior Marketing Strategist
Location: Lagos (Hybrid)
About MarketEdge Advisory
MarketEdge is a full-scale marketing consultancy and fractional CMO agency that works with startups growing brands and legacy businesses to build marketing strategies that drive growth. From brand development to sales funnel optimization our work sits at the intersection of creativity data and results.
Were seeking a senior well-rounded Marketing Strategist to join our team someone who understands the full scope of ATL/BTL marketing and is obsessed with automating optimizing and scaling for impact.
Key Responsibilities
- Develop and execute cross-channel marketing strategies for clients across various industries
- Lead marketing automation strategy using tools like HubSpot Mailchimp Zapier ActiveCampaign etc.
- Collaborate with content social media and performance teams to ensure seamless campaign execution.
- Audit client funnels and customer journeys and recommend automation-based improvements
- Set up campaign tracking lead scoring CRM workflows and email marketing journeys
- Analyze campaign performance and prepare data-driven reports with actionable insights
- Stay up to date with industry trends tools and channel best practices
- Lead and support the Marketing Strategy & Implementation Team on various client projects.
- Support the development of pitches proposals and go-to-market plans for new clients.
What Were Looking For
- 5 years of experience in marketing strategy ideally within an agency or B2B environment
- Strong knowledge of marketing automation tools CRM systems and integrations
- Broad understanding of key marketing channels (email SEO paid ads content social partnerships)
- Analytical mindset with a results-driven approach to decision-making
- Excellent communication and client-facing skills
- Comfortable working in a fast-paced collaborative environment
- Bonus: Experience setting up dashboards data pipelines or using tools like Google Analytics Looker Studio Notion or Airtable
Perks & Benefits
- Competitive salary
- Hybrid work model (minimum 3 days a week in office)
- HMO: for staff and their immediate family (spouse and children)
- Pension contribution.
- Exposure to a wide variety of industries and marketing challenges
- Opportunity to grow into a senior strategic or client leadership role
- Young ambitious team with a clear vision and growing portfolio
Required Experience:
Senior IC
Key Skills
- EAM
- Electrical Controls
- Design Management
- ABB
- Document Control
- Corporate Development
About Company
Offering End-to-End IT & Business Value – From Promise to Proof. Our solutions and services are designed to improve quality, drive customer engagement, ...
