Description
The Marketing/PR Writer will create compelling strategic content for client communications firm promotions and public relations. This content is deployed via the firms website firm-generated e-communications and external media channels. Additionally this position will be responsible for generating positive press coverage and managing media relations. The Marketing/PR Writer will also write copy for firm advertising and collateral materials. We provide our employees with a collaborative engaging work environment that is dedicated to producing superior addition we offer competitive compensation and benefits and the resources needed to be successful and enhance professional growth.
Essential Duties and Responsibilities:
- Develop engaging written content across a range of traditional digital and social media.
- Leverage strategic content to increase website traffic and engagement.
- Manage relationships with business and trade media keeping abreast of high-level legal and target industry conversations crafting creative pitch ideas and maintaining editorial calendar opportunities.
- Execute strategic PR efforts for specific practice areas and targeted audiences including the creation and distribution of press releases and other content.
- Write compelling copy for firm advertising collateral materials and internal communications.
- Manage and take ownership of all projects assigned executing successfully to completion.
- Actively participate in brainstorming & ideation sessions.
- Other duties as assigned
Requirements
Education: The ideal candidate will have a Bachelors Degree.
Experience: Five years of progressive experience
Other:
- Demonstrated experience in a professional services business to business marketing communications/PR setting.
- Experience with digital platforms and web-based content distribution.
- Successful experience working with local regional national and online media professionals and influencers.
- Excellent written and verbal communication skills.
- Strong organizational skills project management analytical communication and interpersonal skills.
- Demonstrated understanding of blogging social media and brand journalism and how to use digital tactics to directly influence target audience.
- Experience speaking to the media and pitching content and interviews.
- Ability to grasp and integrate information about a broad range of practice areas and target audiences.
- Comfort interacting and working with attorneys and senior leadership.
- Proven desire and ability to think creatively and drive innovation.
Physical Demands and/or Work Environment:
While performing the duties of this job the employee must be able to frequently use a keyboard calculator and telephone. Frequent sitting walking talking hearing and occasionally stand stoop bend kneel crouch crawl lift (20 lbs.) and an ability to adjust vision for close vision work. Reasonable accommodations will be made for qualified individuals with disabilities consistent with applicable law.
Applicants with disabilities may be entitled to reasonable accommodation under the Americans with Disabilities Act and/or certain state or local laws. Please contact Human Resources at if you need a reasonable accommodation or other assistance to participate in any aspect of the application process.
Full-timeDescriptionThe Marketing/PR Writer will create compelling strategic content for client communications firm promotions and public relations. This content is deployed via the firms website firm-generated e-communications and external media channels. Additionally this position will be responsi...
Description
The Marketing/PR Writer will create compelling strategic content for client communications firm promotions and public relations. This content is deployed via the firms website firm-generated e-communications and external media channels. Additionally this position will be responsible for generating positive press coverage and managing media relations. The Marketing/PR Writer will also write copy for firm advertising and collateral materials. We provide our employees with a collaborative engaging work environment that is dedicated to producing superior addition we offer competitive compensation and benefits and the resources needed to be successful and enhance professional growth.
Essential Duties and Responsibilities:
- Develop engaging written content across a range of traditional digital and social media.
- Leverage strategic content to increase website traffic and engagement.
- Manage relationships with business and trade media keeping abreast of high-level legal and target industry conversations crafting creative pitch ideas and maintaining editorial calendar opportunities.
- Execute strategic PR efforts for specific practice areas and targeted audiences including the creation and distribution of press releases and other content.
- Write compelling copy for firm advertising collateral materials and internal communications.
- Manage and take ownership of all projects assigned executing successfully to completion.
- Actively participate in brainstorming & ideation sessions.
- Other duties as assigned
Requirements
Education: The ideal candidate will have a Bachelors Degree.
Experience: Five years of progressive experience
Other:
- Demonstrated experience in a professional services business to business marketing communications/PR setting.
- Experience with digital platforms and web-based content distribution.
- Successful experience working with local regional national and online media professionals and influencers.
- Excellent written and verbal communication skills.
- Strong organizational skills project management analytical communication and interpersonal skills.
- Demonstrated understanding of blogging social media and brand journalism and how to use digital tactics to directly influence target audience.
- Experience speaking to the media and pitching content and interviews.
- Ability to grasp and integrate information about a broad range of practice areas and target audiences.
- Comfort interacting and working with attorneys and senior leadership.
- Proven desire and ability to think creatively and drive innovation.
Physical Demands and/or Work Environment:
While performing the duties of this job the employee must be able to frequently use a keyboard calculator and telephone. Frequent sitting walking talking hearing and occasionally stand stoop bend kneel crouch crawl lift (20 lbs.) and an ability to adjust vision for close vision work. Reasonable accommodations will be made for qualified individuals with disabilities consistent with applicable law.
Applicants with disabilities may be entitled to reasonable accommodation under the Americans with Disabilities Act and/or certain state or local laws. Please contact Human Resources at if you need a reasonable accommodation or other assistance to participate in any aspect of the application process.
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