Marketing Specialist

Zaandam - Netherlands

Monthly Salary: Not Disclosed

Posted on: 13-10-2025

Vacancies: 1 Vacancy

Job Summary

Tagline: At Jumbo we believe playing people are happy people and wed love you to help us spread the fun

Job Profile

Position: Marketing Specialist (Benelux & Nordics)
Reports to: Marketing Manager Benelux & Nordics

About the role

Are you ready to make our brands shine both online and offline As Marketing Specialist youll take full ownership of a selection of Jumbos brands across the Benelux and Nordics. From strategy to execution from campaign concept to retail catalogue youll manage your brands full journey.

You translate global brand strategies into local plans that drive awareness engagement and sales at retail. Youll also make sure your brands perform at their best on all online platforms.

In this dynamic role youll work closely with the Marketing Manager the local Sales teams Product Development the brand team and the local eCommerce manager. Together youll make sure Jumbos brands are top of mind for retailers and consumers no two days are the same.

What youll be working on:

Brand & Campaign Management

Take ownership of your brand portfolio in Benelux & Nordics.

Translate global brand strategies into local brand plans and activation strategies.

Manage the local assortment: know your products inside out select the right new launches together with commercial team and ensure the best fit for your markets.

Be a sparring partner for local and global teams bringing in fresh ideas and creativity and ensure alignment across markets.

Monitor brand performance track results and adjust plans accordingly. Share insights with the sales teams and global team.

Create and manage impactful campaigns events & retail activations (ATL and BTL) in close collaboration with sales and e-commerce.

Work closely with creative media influencer event and activation agencies.

Create presentations and sell-in decks for sales & retailers.

Communicate plans updates and best practices clearly across internal teams and external partners.

E-Commerce & Digital Marketing

Ensure strong online visibility and conversion for your brands through optimised product content (via PIMS/Icecat).

Execute retail media campaigns and product activations on Amazon and other key online partners together with the local e-com manager.

Align your brand presence across Jumbos local social channels in collaboration with our SoMe agency and fellow Marketing Specialists.

Share and apply digital insights and best practices across markets.

What you bring to the team

Bachelors or Masters degree in Marketing Communication Business Administration Digital Commerce or a related field.

24 years of experience in Marketing Brand Management or Digital Marketing.

Hands-on with e-commerce platforms ( Amazon or similar) and retail media campaigns.

Affinity with social media management and content creation.

Analytical and organisational skills; confident with Excel PowerPoint and analytics tools.

Experience in the toy entertainment or FMCG sector is a plus but not mandatory.

What makes you a great fit

Youre a strong multitasker who loves variety product launches campaigns activations all in one week Bring it on!

A creative storyteller with fresh ideas and an eye for detail.

A confident communicator in Dutch & English; French or a Nordic language is a plus.

A collaborative hands-on team player who enjoys making things happen.

Passion for toys & games you know how to turn play into impact.

Tagline: At Jumbo we believe playing people are happy people and wed love you to help us spread the funJob ProfilePosition: Marketing Specialist (Benelux & Nordics)Reports to: Marketing Manager Benelux & NordicsAbout the roleAre you ready to make our brands shine both online and offline As Marketi...