Director, Product Marketing
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Job Summary
About Motivosity
Motivosity is the people-first employee recognition and rewards solution for todays workforce. Located in the heart of Utahs Silicon Slopes were on a mission to transform workplace happiness and well-being and were looking for a Director of Product Marketing to help us tell that story to the world.
If you love to market products that make life better (and are genuinely fun to use) get fired up about shaping go-to-market strategy and geek out on how messaging content and data come together to drive growth we want to meet you.
About the Role
As Director of Product Marketing youll report directly to the VP of Marketing and lead the product marketing function at Motivosity. Youll own the full go-to-market strategy across our portfolio from positioning and messaging to launches enablement and lifecycle expansion campaigns.
This is a strategic leadership role that will partner closely with Product Engineering Sales and Customer Success to define how we bring our products to market how we tell our story and how we drive alignment across the business. Youll create clarity and structure in how we launch communicate and scale while being a hands-on storyteller who loves to turn insights into compelling narratives.
What Youll Do
Own the product marketing strategy and roadmap defining how we position launch and grow our products in the market.
Craft differentiated messaging and positioning that captures our story connects with customers and reinforces Motivositys leadership in employee recognition and engagement.
Redefine our launch and release processes partner with Product to establish a clear tiering structure and cadence that matches the speed of AI-driven innovation.
Lead cross-functional GTM alignment ensuring Product Engineering Sales CS and Marketing are in sync on launch priorities timelines and enablement.
Drive strategic launch and expansion campaigns that generate revenue create customer excitement and demonstrate measurable business impact.
Build scalable processes for product readiness internal communication and sales enablement. Youll make it easy for every team to know whats launching why it matters and how to talk about it.
Use data to guide and prove impact report on launch performance campaign outcomes and product marketings contribution to growth.
Be Motivositys chief storyteller help shape how we show up in the market articulate our purpose and drive internal alignment on our voice and position in the industry.
Collaborate with our creative and content teams to produce standout assets: launch materials case studies videos product demos and thought leadership that set us apart.
About You
10 years of product marketing (or related) experience in B2B SaaS ideally with exposure to HR tech engagement or productivity tools.
Proven experience leading go-to-market strategy and product launches that drove measurable results.
Skilled at building structure and process in high-growth environments you bring order and clarity without slowing down momentum.
Strong partnership skills you can align execs product leaders and go-to-market teams around shared goals.
Excellent storyteller and content creator you know how to turn product capabilities into compelling narratives that inspire customers and teams alike.
Data-driven and analytical mindset with the ability to translate metrics into actionable insights.
A mix of strategic vision and hands-on drive you can zoom out to build GTM frameworks and zoom in to craft a killer message or deck.
You have a fire and a passion for what you do and youre ready to come be a builder.
Bonus points for experience leveraging AI to enhance marketing strategy personalization and productivity.
Benefits
Work at a company that practices what it preaches recognition and appreciation are built into everything we do (and we use Motivosity daily!)
Unlimited PTO and paid holidays
Hybrid schedule: 3 days in office 2 days remote
Health dental and vision insurance
Onsite fitness center
Annual MVers Club recognition and rewards program
Why Youll Love It Here
At Motivosity we believe people do their best work when they feel appreciated connected and part of something meaningful. This role will be instrumental in shaping how we communicate that mission to the world and how we continue to grow as the leading brand in employee recognition.
Required Experience:
Director
Key Skills
- Digital Marketing
- B2B Sales
- Marketing
- Pardot
- Marketing Automation
- Customer Segmentation
- HubSpot
- Multichannel Marketing
- Market Research
- Affiliate Marketing
- Social Media Management
- Lead Generation
About Company
At Motivosity, we call ourselves ‘MVers’ (pronounced Movers). What we do, we do with the intent of making a positive impact in the world. We think people need to be happier about being at work. Some companies will do anything to make a buck. Not us. What we do has to deliver noticeabl ... View more
