Events Marketing Manager

Were looking for a Events Marketing Manager who is passionate about the Wise Mission Money without borders. Youll be a part of the Wise Platform team leading the most impactful projects and programmes of work in order to expand our growing list of global partners helping us deliver world class payment service solutions to our partners and their customers across the EMEA region. This role is based in our London office.

Wise Platform is one of the product teams at Wise which empowers banks fintechs and enterprises to build global payments solutions through their own channels. Wise Platform already powers international payments for some of the worlds largest banks and platforms including Morgan Stanley Standard Chartered Google Pay Ramp Brex and Monzo.

Whats the role

The Wise Platform team has seen significant growth in the last few years boasting a number of well-known household brands as partners. To help accelerate this growth were now looking for our first events marketing hire to build execute and scale out our events; driving clear prospect engagement and attributable revenue impact in the region.

Youll need to apply your experience of working with global teams to develop and execute local marketing strategies measurement and GTM materials. Youll need to be comfortable in solving challenges and establishing ways of working. You wont have to do this alone as youll be supported by our wider team of global marketing experts across content PR and events. 

Day-to-day your primary focus will be to lead Wise Platforms regional event marketing activities for EMEA - supporting the team on running large-scale owned and third-party events leading and setting up other locally owned events; assisting partners in their GTM plans and campaigns to grow our joint impact. 

You will work cross-functionally with Sales Sales Enablement Product Design PR and other teams to drive top of the funnel and ongoing engagement with partners at different stages of the sales cycle. Your efforts will directly impact our revenue growth by enabling our commercial teams to sell more better and faster.

Your Mission:

Event Strategy & Planning:

• Drive the EMEA events strategy including developing and owning large-scale event target lists aligned with sales objectives and leading the event communication lifecycle across email social and web campaigns to maximise engagement and ensure successful post-event nurturing. Identify new key third-party industry events that align with commercial goals

• Lead other local owned events by conceptualising planning and executing new events end-to-end such as roundtables forums partner launches product launches webinars 

Lead Management & Reporting:

• Implement and own pre-event registrations lead capture and follow-up processes in collaboration with the Sales Enablement and Revenue Operations teams

• Track analyse and report on event performance against defined KPIs (e.g. leads generated pipeline influenced attendance engagement)

• Provide post-event analysis and recommendations for continuous improvement

Cross-Functional Collaboration:

• Act as a liaison between marketing sales and product teams to ensure event objectives are met and sales teams are fully enabled for pre- and post-event activities

• Train and brief sales teams on event objectives messaging and lead qualification processes

End-to-End Event Logistics & Execution:

• Manage all aspects of event logistics including venue selection all vendor negotiation and management swag and other collateral orders and registration platforms and event communications

Qualifications :

About You:

• Experience in running and managing events

• Having managed and owned event pipeline and event-engagement lead-management in the past 

• Youre a confident communicator able to speak to colleagues and partners with conviction and clarity

• Excellent verbal and written communication skills and strive to have a customer-first mindset.

• Experience working in financial services: payments banking or B2B solutions targeting banks and enterprise partners

• Self-starter and impact-driven: you enjoy taking ownership of projects with limited oversight. You thrive more on autonomy than structure. Youre not afraid to take responsibility and ownership of your work. You come ready equipped with perseverance and a sizable sense of humour.

• Quick learner and problem solver with a strong analytical mindset and eager to learn and develop with a passion for using data to improve campaign performance.

Desirable skillsets/experiences:

• Native/Expert proficiency in a second language 

• Experience in using HubSpot

• Experience in using Salesforce

• Experience working in an international organisation

• Worked in a start-up environment before

• Familiar with financial services and major regulatory landscapes and understand how the remittance landscape / international payments works today

Additional Information :

For everyone everywhere. Were people building money without borders  without judgement or prejudice too. We believe teams are strongest when they are diverse equitable and inclusive.

Were proud to have a truly international team and we celebrate our differences.
Inclusive teams help us live our values and make sure every Wiser feels respected empowered to contribute towards our mission and able to progress in their careers.

If you want to find out more about what its like to work at Wise visit .

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Remote Work :

No

Employment Type :

Full-time