Category Manager Channel & Strategy

At Coca-Cola Europacific Partners Netherlands B.V. (CCEP NL) we are not just about making and selling the worlds best beverages; were about shaping consumer and shopper behavior and driving category growth. We are on a mission to become and remain leader in category development empowering our commercial teams to excel with our customers and partners.

What you will be doing in a nutshell
As the Manager Category Management Channel & Strategy you will be responsible for supporting and implementing our Category Vision Category Forecast (Sub Trade) Channel Strategy and Channel execution.

In collaboration with the Senior Manager Category Channel & Strategy and the departments Commercial Insights Shopper Activation Sales and Field Sales you will play a crucial role in optimizing our business developing the PICOS/Look of Success per Sub Trade Channel and shaping the future vision for perfect store execution leveraging data-driven insights and shopper research.

Key Responsibilities
Are you passionate about turning data into strategy Do you thrive in environments where insights drive decisions Were looking for a sharp analytical mind to elevate our category vision and unlock growth through data-driven collaboration

• Implement and update the Category Vision by analyzing proofpoints support in co-creation and strengthening the strategic narrative with compelling data-backed insights.
• Advanced data analytics initiating and expanding collaborations with various internal and external solution providers to enhance the effectiveness and efficiency of category managementboth in the areas of Range & Space Analytics and Category Forecasting.
• Shape Where to Play and leverage insights to concrete So What: Integrate and interpret multi-source data (e.g. shopper behavior market trends Nielsen IRI Customer Data Insights Reports) to generate actionable insights and predictive forecasting & advise at both category and channel levels supporting strategic decision-making.
• (Co) develop Channel Visions for subtrade channels (Cinema QSR Petrol Convenience Retail) incorporating future-forward concepts like the Store of the Future and evolving shopper expectations in co-op with responsible Category Managers.
• (Co) Develop and enhance the Picture of Success (PICOS) and Look of Success (LOS)for each subtrade channel in close collaboration with Category Management Shopper Activation and Field Sales. Grounded in data and shopper insights.
• Identify develop and advise category initiativesaligned with Category-. Channel- and Customer objectives. Such as assortment chilled availability and shelving optimizations cq disruptions with a strong focus on shopper needs.

• Stakeholder alignment building and maintaining strong relationships with internal and external partners.
  
  

The people behind the bottles
The Category Development team currently consists of 13 people. The team is led by Lenne van Asselen Associate Director Category Development Management and is part of the Commercial Development this role you will report to Naomi Reisel Senior Category Manager Channel & Strategy.

Your must-haves

• At least 5 years of relevant (customer or strategic) experience within FMCG ideally in Home and Out-of-Home
• Excellent analytical skills and the ability to translate data into actionable insights
• Direct or indirect experience with Category Management
• The drive to implement visions on assortment shelving consumer and shopping behavior
• Result-oriented focus from strategy to execution
• Strong experience using MS Excel and PowerBI
• Experience with Market data tools (Nielsen Circana Datlinq) and space management software (JDA ImpactXP)
• A stakeholdermanager pur sang
• A team player who can build internal and external collaborations
• Excellent communication and presentation skills (Dutch English)
• Strong commercial skills
  
  

Are you a internal colleague who is excited about the role but lacking some of the experience asks Dont hesitate to reach out. You intimate knowledge of the organization combined with Data Analytics or Category Management experience could still be a match.

We Offer You
Based on a 40-hour week as a Manager Category Management at Coca-Cola Europacific Partners you will receive:

• A good salary
• Flexible working hours
• Pension scheme
• The ability to work from home
• Company car so you can also visit the customers
• 25 annual leave days with the possibility to change 2 National Holidays to 2 holiday days of your choice
• When meeting the annual targets one bonus of 75% on top of your salary
• Thirteenth month
• Holiday allowance of 8%
• A collective health insurance scheme at CZ: 18% discount on supplementary insurance
• Company cell phone
• Education opportunities
  
  

Your job
If you fit the description or believe that you can deliver on what we are looking for we would love to have a chat and get to know you better. If this role is of interest to you please upload a recent copy of your CV including a motivation letter.

Do you have any questions
Please contact Lenne van Asselen Associate Director Category Development Management ( or ). Do you want to know more about the application process Then please reach out to Jelle Rouwet on