Digital Performance Specialist

Te Whiwhinga mahi The opportunity

We are seeking a Digital Performance Specialist to deliver best-in-class data-driven digital marketing campaigns that support the Universitys strategic engagement this role you will:

• Act as the subject matter expert in digital analytics embedding customer and digital insights into campaign and content development.
• Provide actionable insights campaign reporting and continuous optimisation through a test-and-learn approach.
• Support the implementation of new martech initiatives to drive a more connected customer experience.
• Oversee end-to-end management of marketing tags in Google Tag Manager collaborating with agency partners and the website team to ensure accurate best-in class tagging practices.
• Manage and maintain the marketing performance dashboard partnering with external providers and technical support teams to deliver insights for stakeholders.
• Serve as the Marketing SME for Google Analytics working with the website team and analytics partners to optimise recruitment-related properties

This is a fixed term (12 months) full-time position (37.5 hours per week). The salary range is $83300 $102900 per annum dependent on skills and experience.

For more detailed information please refer to the Position Description.

Qualifications :

He kōrero mōu About you

You will be an experienced digital marketing professional with strong technical and analytical skills. Specifically you will bring:

• A university qualification in a relevant discipline (postgraduate preferred).
• 35 years experience in digital marketing ideally in a performance-driven environment.
• Proven expertise in Google Analytics Google Tag Manager and integrated campaign reporting.
• Experience leveraging first- and third-party data across paid and owned channels.
• Excellent communication skills and the ability to translate complex insights into clear actionable recommendations.
• A collaborative curious and innovative mindset with strong time-management skills.

Experience with Google Data Studio Google Ad Manager or Google Cloud Platform/Big Query is desirable.

Additional Information :

Ngā āhuatanga kei a mātou What we offer

The University of Auckland is New Zealands leading university and maintains significant digital computational and analytic facilities. Auckland itself is frequently rated as one of the worlds most liveable cities.

We are committed to providing an excellent working environment through:

• Flexible employment practices (including working from home and flexible hours)
• Up to 6.75% employer superannuation scheme
• A competitive salary with five weeks annual leave
• Career development programmes discounted car parking generous parental leave allowance childcare and a range of other benefits

For more information please visit Staff Benefits.

Me pēhea te tuku tono How to apply

Applications must be submitted online by the closing date of 11th October 2025 to be considered. Please include your cover letter and CV highlighting how you meet the skills and experiences detailed above.

For a confidential conversation contact Maria Zolezzi via; Please note we do not accept applications by email.

We reserve the right to close applications early if a suitable candidate is found.

The University is committed to meeting its obligations under the Treaty of Waitangi and achieving equity outcomes for staff and students in a safe inclusive and equitable environment.

Equity

The University is committed to meeting its obligations under the Treaty of Waitangi and achieving equity outcomes for staff and students in a safe inclusive and equitable environment.  For further information on services for Māori Pacific women LGBTQIATakatāpuiMVPFAFF people with disabilities parenting support flexible work and other personal circumstances go to 

Remote Work :

No

Employment Type :

Full-time