Ad Operations

Gurugram - India

Monthly Salary: INR 900000 - 1200000

Posted on: 30+ days ago

Vacancies: 1 Vacancy

Job Summary

Key Responsibilities

- Manage end-to-end programmatic ad campaigns for Indian clients including planning trafficking budget setup targeting and delivery.

- Operate across the programmatic ecosystem - DSPs SSPs ad exchanges ad servers and other tools.

- Ensure accurate tag implementation creative trafficking ad placements and frequency/audience targeting aligned with campaign goals.

- Conduct technical QA for creatives (display video rich media banners) ad tags tracking pixels and verification tools; troubleshoot delivery rendering and discrepancy issues.

- Continuously monitor campaign performance across key metrics (CTR CPC CPM viewability video completion conversions) and implement optimizations (bid adjustments targeting refinements retargeting creative refreshes).

- Analyze campaign data prepare regular performance reports and deliver actionable insights to clients and internal stakeholders.

- Collaborate with creative product engineering and analytics teams to roll out new ad formats integrations and measurement enhancements.

- Maintain detailed process documentation (trafficking QA optimization) and stay current on AdTech innovations programmatic best practices and Indian market regulations (e.g. data privacy viewability standards).

What Were Looking For

- 1-4 years of experience in Ad Operations / Programmatic Campaign Management with a strong focus on the Indian market.

- Solid understanding of the programmatic ecosystem - DSPs SSPs exchanges ad servers and deal types (RTB PMP programmatic guaranteed).

- Hands-on experience running campaigns for Indian clients with knowledge of local ad platforms consumer behavior and compliance norms.

- Strong technical skills in creative/ad tag QA tracking pixel setup and ad serving tools.

- Familiarity with HTML/CSS/JS (for creatives) tag managers and verification tools.

- Analytical and data-driven mindset with the ability to identify trends and propose optimization strategies. Proficient in reporting tools Excel/Google Sheets and dashboards.

- Excellent verbal and written communication skills to coordinate with cross-functional teams and present insights effectively.

- Strong attention to detail with the ability to handle multiple campaigns under tight deadlines.

Preferred Qualifications

- Experience with advanced programmatic practices such as header bidding dynamic creative optimization video ad measurement or viewability.

- Exposure to Indian DSPs and local ad exchanges.

- Knowledge of BI/analytics tools (Tableau Power BI Looker etc.).

- Prior experience working with e-commerce or D2C brands.

campaign management,programmtic ads,analysis reports

Key Responsibilities- Manage end-to-end programmatic ad campaigns for Indian clients including planning trafficking budget setup targeting and delivery.- Operate across the programmatic ecosystem - DSPs SSPs ad exchanges ad servers and other tools.- Ensure accurate tag implementation creative traffi...