Chief Marketing Officer
Chief Marketing Officer
Posted on :
01-10-2025
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1 Vacancy
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Job Description
Viome is on a mission to make illness optional by unlocking the power of RNA AI and systems biology to deliver truly personalized health insights and interventions. Weve built the worlds most advanced diagnostics and consumer health platform and now were scaling the consumer business significantly over the next three years.
Were looking for a bold data-driven and creative Chief of Marketing to lead Viomes marketing function and transform how millions of consumers engage with their health.
As Chief of Marketing you will own the entire marketing engine performance brand lifecycle partnerships and PR to drive profitable growth and brand leadership in a crowded health and wellness category. Youll be both a strategic architect and a hands-on operator leading a team of marketers while building new capabilities across channels storytelling and community.
This role requires a rare mix of science storytelling performance marketing rigor and category-building creativity. Youll translate Viomes groundbreaking science into a consumer-friendly brand and deliver repeatable scalable growth.
What Youll Do
- Own the marketing P&L: accountable for CAC LTV subscription marketing and revenue contribution
- Scale performance marketing: optimize paid media (search social programmatic affiliates) to improve CAC efficiency and scale spend.
- Build a strong brand: elevate Viome from test kit to trusted consumer health platform through messaging campaigns and partnerships.
- Lead lifecycle marketing: develop CRM email/SMS retention and subscription growth strategies to drive LTV.
- Expand channels: grow influencer and affiliate programs in partnership with commercial leads.
- Tell the science story: translate diagnostics RNA and AI into clear compelling consumer narratives.
- Lead and grow the team: mentor recruit and scale a high-performing marketing org across growth brand creative and lifecycle.
- Cross-functional leadership: work closely with Product Customer Experience Sales and Ops to ensure consistent consumer experiences.
- Be the voice of the customer: champion insights research and experimentation to refine product-market fit.
- Shape Viomes reputation: oversee PR communications and influencer/ambassador strategies.
Who You Are
- 1015 years of progressive marketing leadership in high-growth consumer businesses; healthtech wellness or DTC subscription strongly preferred; supplements a bonus
- Track record of scaling revenue and brand awarenessDeep expertise in performance marketing CAC/LTV optimization and full-funnel attribution.
- Strong brand builder with experience shaping a category not just competing in one.
- Skilled in lifecycle/retention marketing for subscription or membership businesses.
- Inspiring leader who can build manage and scale a world-class marketing team.
- Highly analytical fluent in data tools but also a creative storyteller.
- Comfortable in fast-moving resource-constrained environments (startup or early-stage growth company).
- Bonus: Experience with healthcare compliance diagnostics or clinical brand storytelling.
$260000 - $325000 a year
Total compensation (base salary equity bonus)
At Viome we are committed to pay transparency and equity. We comply with Washington States Equal Pay and Opportunities Act (EPOA) and believe in providing fair and equitable compensation to all of our employees.
Benefits Package:
Insurance: Up to 90% employer-paid premium for individuals and 75% for families including health (United Healthcare) dental and vision (MetLife) plus 100% coverage for basic life AD&D insurance and long-term disability.
Flexible Time Off: We offer a flexible time-off policy to support work-life balance allowing you to manage personal needs effectively.
Employee Assistance Program (EAP): Access expert advice through LifeWorks on family work financial legal and health issues supporting your well-being beyond work.
We believe that transparency in pay is essential to promoting fairness and accountability in our workplace. Therefore we will provide candidates with the salary range for this position during the interview process. We also welcome and encourage candidates to discuss their compensation expectations with us during this process.
We are an equal opportunity employer and do not discriminate based on race color religion sex national origin age disability or any other legally protected status. We value diversity equity and inclusion and are committed to creating a workplace that reflects these values.
Required Experience:
Chief
Employment Type
Full-Time
Department / Functional Area
Key Skills
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