Integrated Marketing Program Director, Security & Risk
Integrated Marketing Program Director, Security & Risk
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1 Vacancy
Job Description
We are seeking a dynamic and results-oriented Program Director to lead and orchestrate the development and execution of end-to-end marketing programs tailored to the Security and Risk buying group. This highly visible and influential role requires a strategic leader who can collaborate across functions drive exceptional quality and deliver impactful programs that scale across the organization and generate measurable business results.
Key Responsibilities
Program Strategy & Execution
- Develop and execute a cohesive end-to-end strategy targeting key personas aligned with company objectives and growth priorities
- Directs multi-million-dollar budget to optimize resources for strategy and performance and regularly interfaces with geo and BU leaders
- Owns program lifecycle from ideation to launch ensuring alignment with business goals timelines and budgets
- Serve as the gatekeeper of quality ensuring every touchpoint is connected and compelling
Cross-Functional Leadership
- Act as the central leader aligning stakeholders across brand product marketing field marketing demand generation and BU and GTM leadership stakeholders
- Facilitate collaboration and decision-making across diverse teams creating a shared vision and actionable roadmap
- Drive accountability for performance metrics across all participating teams
Performance Management & Optimization
- Set and monitor program KPIs including engagement pipeline generation and ROI leveraging data to make informed decisions
- Provide regular updates to leadership on performance insights and recommendations for continuous improvement
- Proactively identify opportunities to scale programs across business units and regions
Creative Excellence & Messaging
- Partner with Content Strategy and Creative Director leads to ensure all touchpoints deliver elite-quality work that clearly articulates our value proposition and resonates with our target audience
Qualifications :
Our ideal candidate:
- 15 years of experience in marketing integrated marketing campaign management or related roles within a security and risk B2B SaaS or technology environment
- Proven success in designing and executing multi-channel persona-driven programs that generate measurable business results
- Exceptional leadership skills with experience managing and influencing cross-functional teams.
- Strong ability to prioritize and execute in a fast-paced environment
- Expertise in data-driven decision-making with the ability to analyze campaign performance and make optimization recommendations
- Curiosity for AI & Innovation: Were looking for candidates who are excited about AI and love experimenting with new ideas and tools. A passion for learning and innovation is a must!
For positions in this location we offer a base pay of $189100 - $331000 plus equity (when applicable) variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline and individual total compensation will vary based on factors such as qualifications skill level competencies and work location. We also offer health plans including flexible spending accounts a 401(k) Plan with company match ESPP matching donations a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location.
Additional Information :
Work Personas
We approach our distributed world of work with flexibility and trust. Work personas (flexible remote or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here. To determine eligibility for a work persona ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.
Equal Opportunity Employer
ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race color creed religion sex sexual orientation national origin or nationality ancestry age disability gender identity or expression marital status veteran status or any other category protected by addition all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.
Accommodations
We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process or are unable to use this online application and need an alternative method to apply please contact for assistance.
Export Control Regulations
For positions requiring access to controlled technology subject to export control regulations including the U.S. Export Administration Regulations (EAR) ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities.
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Remote Work :
Yes
Employment Type :
Full-time
Employment Type
Remote
Company Industry
Key Skills
- Nurse Management
- Program Management
- Employee Evaluation
- Management Experience
- Teaching
- Curriculum Development
- Administrative Experience
- Budgeting
- Leadership Experience
- Program Development
- Supervising Experience
- Addiction Counseling
