Job Description Summary
The successful candidate will drive digital experience accountability and speed through upstream risk management and mitigation strategies. You will drive our strategy delivery and management of marketing programs by optimizing and creating efficient operational processes audit strategies universal content standards process mapping in a clear documented format. This is a transformational highly visible role with significant potential for impact within the organization.Job Description
Key Responsibilities:
Marketing Program and Channel Governance
Intersect with a cross functional stakeholder group of marketing technology privacy regulatory medical marketing marketing operations etc to pull through new marketing program features and technology compliantly
Ensure consistent application of executional requirements at the channel tactical level that are compliant and efficient
Innovate across our organizations digital presence leading with an enterprise mindsetand utilizing AI where appropriate
Lead and manage projects and act as subject matter expert as needed to represent the department within assigned governance area
Content Approval Process Excellence
Simplify and standardize digital engagement processes: In an Agile methodology deliver content standards process inputs & outputs clarify stakeholder roles & responsibilities and related channel documentation to enable consistent compliant ways of working; Perform requirements gathering technical specifications and testing solutions prior to deployment
Quality Assurance
Via an above brand lens drive the effectiveness of the Material Approval Process (MAP) through upstream in-stream and downstream oversight and collaboration
Centralize capabilities for content across channels and ensure adherence to all MAP/MIST process and compliant channel requirements
Optimization
Communication/Collaboration; Ensure core strategic narrative and scope is aligned across stakeholders; Simplify complex / technical concepts into themes that are easy to understand and recall; Present opportunities risks and benefits to senior stakeholders succinctly; Develop presentations and quick reference guides; Manage guidance docs and related system instructions; Write/contribute to Working Practice Documents (WPDs); Consult in Audits/Inquiries whether internal or external
Create and execute optimization cycles for activated channels within scope to improve process effectiveness and optimize material lifecycle with alignment to commercial and compliance requirements
Define & design an approach for collecting & managing feedback on the existing processes and optimize based on value drivers for the business
Education (minimum/desirable):
BA/BS degree or Equivalent required. Focus in Business Marketing Digital Media Computer Science Engineering or Communications preferred.
Experience/Professional requirement:
A minimum 5 years experience in pharmaceutical/biotech industry and/or digital marketing operations role
Mastery experience leading cross functional teams and challenging the status quo
At least 2 years of functional experience in pharma/biotech marketing strategy regulatory marketing technology marketing operations IT sales or communications preferred.
Any kind of launch experience: Product Marketing Technology etc.
Working knowledge of FDA and Pharmaceutical regulatory and compliance guidelines on advertising and promotion
Pharmaceutical review and approval process acumen
Deep understanding of the advertising/creative development process
Ability to operate under and apply Agile Methodology
Proficient in MLR process and systems including but not limited to Veeva Vault PromoMats Aprimo Marketing Cloud or similar DAM/workflow and/or other channel execution applications; Drupal SFMC
Proficient in digital channel requirements and policies governing the digital ecosystem
Comfortable interacting with all levels of the organization including senior leaders
Strong project and process management and results-oriented ability to deliver under tight deadlines
Novartis Compensation Summary:
The salary for this position is expected to range between $160300 and $297700 per year.
The final salary offered is determined based on factors like but not limited to relevant skills and experience and upon joining Novartis will be reviewed periodically. Novartis may change the published salary range based on company and market factors.
Your compensation will include a performance-based cash incentive and depending on the level of the role eligibility to be considered for annual equity awards.
US-based eligible employees will receive a comprehensive benefits package that includes health life and disability benefits a 401(k) with company contribution and match and a variety of other addition employees are eligible for a generous time off package including vacation personal days holidays and other leaves.
EEO Statement:
The Novartis Group of Companies are Equal Opportunity Employers. We do not discriminate in recruitment hiring training promotion or other employment practices for reasons of race color religion sex national origin age sexual orientation gender identity or expression marital or veteran status disability or any other legally protected status.
Accessibility and reasonable accommodations
The Novartis Group of Companies are committed to working with and providing reasonable accommodation to individuals with disabilities. If because of a medical condition or disability you need a reasonable accommodation for any part of the application process or to perform the essential functions of a position please send an e-mail to or call 1 and let us know the nature of your request and your contact information. Please include the job requisition number in your message.
Salary Range
$160300.00 - $297700.00Skills Desired
Agility Analytical Skill Brand Awareness Brand Engagement Channel Management Channel Marketing Cross-Functional Collaboration Customer Engagement Customer Experience Customer Insights Digital Marketing Digital Media Marketing Marketing Communications Social Media Stakeholder Engagement Stakeholder Management Strategic Partnerships Waterfall ModelRequired Experience:
Director
Novartis is a global healthcare company based in Switzerland that provides solutions to the evolving needs of patients worldwide.