The Position
Medical Representative
- Orchestrating for Exceptional Customer Experience - focused on implementing in-clinic and virtual execution of the Customer Engagement Model. Implement Multi Channel Cycle Plans to target Customers meet / exceed promotion targets for assigned product(s) within the allocated territory and achieve related quantitative / qualitative field force KPIs
- Adhering to Compliance Code of Conduct and Policies - responsible for ensuring all company and industry compliance requirements (e.g. Pharmacovigilance) are understood adhered to and established local compliance processes are followed
Duties & Responsibilities
1. Promotion Achievement in the assigned territory:
- Territory promotion accountability
- Ensure formulary listing and availability of Boehringer Ingelheim products as required
- Create demand / generate prescriptions for promoted Boehringer Ingelheim products by utilizing the available resources / tools / channels and trained behaviours
- Identify opportunities to grow/expand relevant customer universe for BI promoted brands
2. Plan co-create and execute Multi Channel Cycle Plans (MCCPs) with excellence:
- Maintain an accurate & complete customer data base in Veeva
- Develop validate and execute MCCPs for the allocated territory to maximize Boehringer Ingelheim business and ensure achievement of promotion targets / objectives with particular focus on message execution
- Comprehend integrate and execute ICPs into MCCPs
- Plan logistics to ensure execution of MCCPs and that high value customers are seen with the required Reach and Frequency F2F and S2S
- Locally mandated reports are completed accurately in full and submitted on time
3. Orchestrate Exceptional Customer Experience:
- Communicate with relevant Boehringer Ingelheim customer facing roles and work interdependently to ensure customer experience is personalised and relevant to them
- Proficiency in utilizing Veeva resources; Engage Event Management survey function CfE function and OneMessage FuE function
- Capable of assisting customers to interact with Veeva Engage across common visual conferencing platforms
- Identify customers preferred communication channels directing appropriate resources to fulfil the Customers needs
- Management/development of assigned Key Opinion Leaders (KOLs) and coordination with relevant Medical Societies/ Institutions
4. Superior Customer Engagement Capability (Knowledge & Skills):
- Effective Knowledge depth to communicate confidently and competently with customers
- Effective Customer Engagement Skill proficiency
- Knowledgeable across the Hybrid CEM model. Able to execute assigned Marketing strategies within the customers preferred communication channel
- Digitally fluent/ tech savvy able to reliably utilise CRM/ Veeva undertake pre-Call set-up of digital platforms
- Capable and confident in presenting to Groups of customers both face to face/screen to screen
5. Comply with local regulations industry and the BI Code of Conduct:
- Comply with all regulations regarding interactions with healthcare professionals (HCPs) following the Boehringer Ingelheim Code of Conduct
- Take prompt and necessary actions on issues of compliance and Pharmacovigilance
- Be a role model in compliance with local regulations industry and the Boehringer Ingelheim Code of Conduct
6. Regular Reporting:
- Locally mandated reports are completed accurately in full and submitted on time
Requirements
Competencies required:
- Industry / Product knowledge
- Promoting skills applied across a diverse range of channels
- Multi-Channel Cycle Planning and Execution
- Customer Relationship Management
- Self-development / learning
- Communication skills
- Planning and organizing skills to collaborate with other customer facing personnel
- IT literacy
Experience:
- Direct promoting experience in healthcare industry is advantageous.
READY TO CONTACT US
Please contact our Recruiting Team:
Required Experience:
Unclear Seniority
The PositionMedical RepresentativeOrchestrating for Exceptional Customer Experience - focused on implementing in-clinic and virtual execution of the Customer Engagement Model. Implement Multi Channel Cycle Plans to target Customers meet / exceed promotion targets for assigned product(s) within the a...
The Position
Medical Representative
- Orchestrating for Exceptional Customer Experience - focused on implementing in-clinic and virtual execution of the Customer Engagement Model. Implement Multi Channel Cycle Plans to target Customers meet / exceed promotion targets for assigned product(s) within the allocated territory and achieve related quantitative / qualitative field force KPIs
- Adhering to Compliance Code of Conduct and Policies - responsible for ensuring all company and industry compliance requirements (e.g. Pharmacovigilance) are understood adhered to and established local compliance processes are followed
Duties & Responsibilities
1. Promotion Achievement in the assigned territory:
- Territory promotion accountability
- Ensure formulary listing and availability of Boehringer Ingelheim products as required
- Create demand / generate prescriptions for promoted Boehringer Ingelheim products by utilizing the available resources / tools / channels and trained behaviours
- Identify opportunities to grow/expand relevant customer universe for BI promoted brands
2. Plan co-create and execute Multi Channel Cycle Plans (MCCPs) with excellence:
- Maintain an accurate & complete customer data base in Veeva
- Develop validate and execute MCCPs for the allocated territory to maximize Boehringer Ingelheim business and ensure achievement of promotion targets / objectives with particular focus on message execution
- Comprehend integrate and execute ICPs into MCCPs
- Plan logistics to ensure execution of MCCPs and that high value customers are seen with the required Reach and Frequency F2F and S2S
- Locally mandated reports are completed accurately in full and submitted on time
3. Orchestrate Exceptional Customer Experience:
- Communicate with relevant Boehringer Ingelheim customer facing roles and work interdependently to ensure customer experience is personalised and relevant to them
- Proficiency in utilizing Veeva resources; Engage Event Management survey function CfE function and OneMessage FuE function
- Capable of assisting customers to interact with Veeva Engage across common visual conferencing platforms
- Identify customers preferred communication channels directing appropriate resources to fulfil the Customers needs
- Management/development of assigned Key Opinion Leaders (KOLs) and coordination with relevant Medical Societies/ Institutions
4. Superior Customer Engagement Capability (Knowledge & Skills):
- Effective Knowledge depth to communicate confidently and competently with customers
- Effective Customer Engagement Skill proficiency
- Knowledgeable across the Hybrid CEM model. Able to execute assigned Marketing strategies within the customers preferred communication channel
- Digitally fluent/ tech savvy able to reliably utilise CRM/ Veeva undertake pre-Call set-up of digital platforms
- Capable and confident in presenting to Groups of customers both face to face/screen to screen
5. Comply with local regulations industry and the BI Code of Conduct:
- Comply with all regulations regarding interactions with healthcare professionals (HCPs) following the Boehringer Ingelheim Code of Conduct
- Take prompt and necessary actions on issues of compliance and Pharmacovigilance
- Be a role model in compliance with local regulations industry and the Boehringer Ingelheim Code of Conduct
6. Regular Reporting:
- Locally mandated reports are completed accurately in full and submitted on time
Requirements
Competencies required:
- Industry / Product knowledge
- Promoting skills applied across a diverse range of channels
- Multi-Channel Cycle Planning and Execution
- Customer Relationship Management
- Self-development / learning
- Communication skills
- Planning and organizing skills to collaborate with other customer facing personnel
- IT literacy
Experience:
- Direct promoting experience in healthcare industry is advantageous.
READY TO CONTACT US
Please contact our Recruiting Team:
Required Experience:
Unclear Seniority
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