Turn analytics into thumb-stopping 9:16 short-form videos that drive installs for CodyCross Stop and Everyday Puzzles. Youll connect platform data creative hypothesis on-camera execution iteration.
What youll do
- Own weekly ad packs: concept script film (self colleagues) edit and deliver 35 short videos (3060s) for TikTok/Reels/Shorts with quick variants for A/B tests.
- Be both analyst and talent: pull learnings (hooks retention dips sound performance) and appear on camera to validate the next creative hypothesis.
- Write the words: captions on-screen copy and post texts tailored to each platforms best practices (fast hook clear CTA native tone).
- Reply & amplify: turn comments into content (incl. video replies) to fuel engagement and new angles.
- Partner with UA: tag assets propose tests and read results against IPM CTR CVR CPI ROAS; kill losers fast scale winners.
- Localize smartly: coordinate captions/VO and trend tweaks for our nine languages; prioritize formats that travel.
- Stay platform-native: follow TikTok Creative Codes Meta Reels guidance and YouTube Shorts ads best practices.
Must-haves
- Social media analyst training (or equivalent): you can instrument tests read retention curves and turn insights into specific creative changes.
- On-camera comfort short-form craft (hooks pacing captions sound). Show vertical work you shot/edited yourself.
- Tooling: CapCut or similar Premiere/DaVinci; publishing basics in TikTok/Meta/YouTube.
Nice to have
- Word/puzzle gaming fluency (gameplay capture face-cam).
- Multi-language copy instincts; basic motion graphics; comfort hosting quick lives/AMAs around releases.
What success looks like
- Creative performance: sustained lift in IPM vs. control; CPI at or below target; stronger early-hook retention (03s 310s).
- Learning velocity: 48 valid creative tests/week with clear readouts; faster time-to-first-winner on new concepts.
- Scale signal: winners that hold ROAS when spend increases (i.e. not just cheap clicks).
What We Offer
- Competitive compensation e benefits (Health plan Profit sharing Paid time off).
- Chance to impact millions with high-performing creative.
- Culture that values experimentation data and collaborative creativity.
- Remote-friendly flexible hours and modern creation tools.
How to apply
- Send 35 vertical videos you shot/edited and a brief analyst readout (what youd change next based on metrics).
- Record a 3045s on-camera pitch: My first Fanatee ad concept and why it wins.
- Include a one-pager: 3 testable series formats for word-game players (hook CTA hypothesis metric to watch).