Role Overview

The Technical Marketing Manager will be responsible for supporting our Go-to-Market strategy by educating technical decision makers through technical expertise product demos content and competitive analyses. As a product expert you will articulate the technical benefits and advantages of our platform to accelerate sales cycles proof of concepts and product evaluations. Youll partner closely with Product Engineering Sales and Marketing teams to benchmark our platform against competitive products enable our sales engineers on product releases and build compelling demos videos and trials.

Key Responsibilities

• Competitive research:Analyze competitors product features architectures use cases and performance characteristics. Create and maintain competitive battlecards win/loss analysis and objection-handling guides for sales and customer-facing teams.

• Sales enablement:Partner closely with Sales Engineering to build repeatable product demos proof of concept and evaluation guides. Build technical enablement content for upcoming platform releases features and use cases.

• Marketing support: Build compelling product content and demos videos blog posts test drives or hands-on environments for our website demand gen campaigns and events.

• Executive reporting:Gather and synthesize field market and customer insights into strategic recommendations for Product Sales Marketing and Executive teams. Deliver regular briefings and updates to senior leadership highlighting risks opportunities and market shifts.

• Collaboration:Work closely with Product Marketing Sales Enablement and Product Management to ensure competitive insights inform roadmap and GTM decisions.

Qualifications

• 8 years of experience in technical roles at B2B SaaS companies such as sales engineering technical marketing product management consulting professional services or software engineering.

• Prior knowledge and experience with Automation Anywhere UiPath Microsoft Power Automate Pega Systems or comparable RPA solutions would be a huge plus.

• Experience in fast-paced startup environments.

• Strong understanding of AI automation and enterprise software markets.

• Proven ability to analyze complex information and distill it into clear actionable insights.

• Excellent communication and presentation skills especially with executive audiences.

• Highly organized detail-oriented and proactive.

Preferred Experience

• Familiarity with competitive intelligence tools and frameworks.

• Experience supporting sales teams with competitive positioning and objection handling.

• Background in marketing or analyzing products in the AI or automation space.

Why Join Us

• Be part of a company shaping the future of enterprise automation and AI.

• Work with a passionate high-performing team in a dynamic high-growth environment.

• Competitive compensation equity and benefits.

• Opportunity to influence strategy and drive impact across the organization.