Applied Controls a SunSource company is a high-tech automation distributor and solutions provider. We educate and support local manufacturers in implementing emerging technologies to reduce costs increase productivity and improve safety. Our offerings range from industrial computers and software Robotics Machine Vision and Motion goal is to increase productivity to keep manufacturing in America successful and prosperous.
Provide sales support for products specifically sensors safety and encoders. This includes sales calls presentations and training. Both solo sales calls and assisting an outside salesperson. Take ownership of the entire product line and work with applicable supplier contact. Assist in marketing efforts.
Essential Functions
Serve as the Sensor Products Business point of contact to the sales sales support and product specialist groups.
Meet with supplier reps at least once per quarter to demonstrate commitment to vendors and responsiveness to vendor needs.
Engage with supplier specialists (safety sensor etc.) to take advantage of expertise and demonstrate ongoing projects/customer engagement one pre quarter.
Be proficient in support policies and paperwork SPRs Trial/Sample forms. Train inside and outside sales on use of website and forms as needed. Suppliers judge our level of engagement partially by the number of SPRs and Trial/Sample requests.
Conduct expert-level Sensor product presentations while translating product features into benefits for our customers as needed.
Travel with each salesperson at least once a month to assess their level of competence and comfort with product areas.
Conduct internal technical product training classes including selling strategies and demonstrations for the market once per quarter.
Hold quarterly updates to the sales team on new products and policies from suppliers. Supplier policies lead times and prices can change quickly.
Provide application expertise and knowledge to support sales in providing product solutions to customers.
Hold customer seminars on new products and technologies at least twice a year. This demonstrates our product knowledge to the vendors and value to customer.
High level analytical skills to act as market pricing expert for the designated territory.
Compile year over year sales performance for target vendors and review account penetration to set strategy for each salesperson. Run TDF reports for top vendor sales accounts for each salesperson.
Implement marketing programs / demand-creation programs in conjunction with the marketing group.
Review and make inventory suggestions quarterly.
Provide content for marketing at least twice a month.
Take advantage of supplier incentive programs.
Administer commodity programs (cables proximity sensors etc) as they occur.
Hitting yearly sales/GP goal targets for product.
Experience Education and Skills
Physical Effort & Travel:
Must be prepared to spend two or three travel nights per month. Must maintain and carry demo equipment including internal and vendor-owned demo equipment as necessary. Must be able to lift demo cases and cartons up to fifty pounds.
Working Environment:
Occasional exposure to heat dust fumes while visiting a customers facility for typically one to two hours per visit.
Must be prepared to wear PPE as dictated by customer policy safety glasses ear protection vests hardhat coat etc.
Required Skills/Abilities:
BS degree or equivalent work experience with a strong technical content in industrial mechanical or electrical engineering. Or 3-5 years industry related sales experience or equivalent technical experience in vision sensor automation products. Sound business judgment along with above-average oral and written communication skills. Marketing analytical skills. Superior knowledge and practice of basic selling skills a plus. Strong PC skills including working knowledge of Word Excel PowerPoint Teams.
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