Head of E Commerce StreamLabs
Head of E Commerce StreamLabs
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Job Description
StreamLabs Water is a leader in smart home water monitoring solutions providing innovative products that help homeowners protect their properties conserve water and gain real-time insights into their water usage. Our mission is to empower customers with tools to manage their water systems efficiently and sustainably. We are seeking an experienced and visionary Head of E-Commerce to lead our online sales strategy and drive growth in this critical area of our business.
Position Overview:
The Head of E-Commerce will be responsible for developing and executing StreamLabs Waters e-commerce strategy managing our online sales channels and driving revenue growth through innovative and customer-centric initiatives. This role requires a strategic leader with a deep understanding of e-commerce digital marketing and the smart home or IoT (Internet of Things) industry. The ideal candidate will have a proven track record of scaling e-commerce operations optimizing customer experiences and delivering measurable results.
Key Responsibilities:
- Strategic Leadership:Develop and implement a comprehensive e-commerce strategy aligned with StreamLabs Waters business objectives focusing on revenue growth customer acquisition and retention.
- Revenue Growth:Drive online sales growth through effective product positioning pricing strategies and promotional campaigns.
- Platform Management:Oversee the operation and optimization of the e-commerce platform ensuring a seamless secure and user-friendly shopping experience.
- Customer Experience:Enhance the customer journey by improving site navigation product discovery and checkout processes with a focus on reducing friction and increasing conversions.
- Digital Marketing:Collaborate with the marketing team to execute data-driven campaigns including SEO SEM email marketing affiliate marketing and social media advertising to drive traffic and conversions.
- Analytics and Reporting:Monitor and analyze key performance indicators (KPIs) such as traffic conversion rates average order value and customer lifetime value providing actionable insights to improve performance.
- Product Strategy:Partner with product and engineering teams to identify and launch new products or features that align with customer needs and market trends.
- Partnerships:Manage relationships with third-party vendors logistics providers and payment processors to ensure efficient operations and a positive customer experience.
- Team Leadership:Build and lead a high-performing e-commerce team fostering a culture of innovation collaboration and accountability.
Qualifications
- Bachelors degree in Business Marketing or a related field (MBA preferred).
- 7 years of experience in e-commerce with at least 3 years in a leadership role.
- Proven track record of driving revenue growth and scaling e-commerce operations preferably in the smart home IoT or consumer electronics industry.
- Strong understanding of e-commerce platforms tools and technologies (e.g. Shopify Magento or similar).
- Expertise in digital marketing including SEO SEM email marketing and analytics.
- Excellent analytical skills with the ability to interpret data and make data-driven decisions.
- Strong leadership and team management skills with the ability to inspire and motivate a team.
- Exceptional communication and interpersonal skills.
- Passion for sustainability smart home technology and water conservation is a plus.
Required Experience:
Director
Employment Type
Full-Time
