Market Research Manager (Onsite, Columbia, South Carolina)
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Job Location:
Columbia, IN - USA
Monthly Salary:
Not Disclosed
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
Summary
Responsible for planning development direction and management of all activities related to product development for assigned divisions business. Determines the demand for new or enhanced products and services through market research and analysis. Responsible for the development of new/enhanced products from idea generation to implementation. Projects market potential and estimate market penetration. Tracks financial information on the performance of products. May manage direct and/or develop any or all of the following in administration/support of product development for assigned divisions business: manages the collection analysis and preparation of reports for product market share; directs manages activities of staff engaged in supporting market research product development and market performance.
Strongly Preferred Skill Set: Self-motivated with strong attend to detail. Knowledge of electronic applications and their uses. Knowledge of marketing principles and techniques. Proven leadership skills. Proficiency in critical thinking. Prior health insurance industry experience preferred.
Description
Logistics:
This position is onsite full-time (40 hours/week 8 hours/day) Monday Friday and is located at 4101 Percival Road in Columbia SC.
What Youll Do:
Manages staff and provides leadership. Ensures effective tasking/utilization of staff while developing their skills and abilities.
Identifies evaluates and manages new business opportunities and marketing initiatives. Contributes to the development of marketing strategies key messages and product positioning. Coordinates operational readiness and launch activities.
Defines and implements new processes and procedures to increase overall project execution efficiency.
Provides guidance direction and support related to the use of data analysis and research within marketing efforts.
May perform any or all of the following in manager role in support of product development for assigned division: ensures overall quality of divisions or assigned sections Web sites; maintains proposal database; responds to RFPs/RFIs ensuring that all responses are accurate and promotes the advantages of products/services; conducts qualitative or quantitative market research in order to monitor the competitor or industry.
To Qualify for This Position Youll Need:
Required Education: Bachelors
Degree Equivalency: 4 years job related work experience or Associates and 2 years job related work experience (Equivalency not applicable for the Celerian Group. Bachelors degree required)
Required Work Experience: 5 years marketing research/product development/E business fields. 1 year of the 5 years must have been in a supervisory or lead role or equivalent military experience in grade E4 or above.
Required Skills and Abilities:
Excellent verbal and written communication skills.
Strong organizational and project management skills.
Ability to lead and direct others.
Negotiation skills.
Demonstrated ability to negotiate vendor agreements.
Demonstrated ability to lead complex project management initiatives.
Demonstrated ability working with health care pricing methodologies and the ability to adapt payment methodologies to non-traditional products.
Ability to work independently with minimal supervision.
Knowledge of the healthcare industry and the marketplace.
Knowledge of multiple aspects of business including claim processing reimbursement benefit design administrative and medical policies marketing strategies and insurance regulations.
Required Software and Other Tools: Microsoft Office.
We Prefer You to Have:
Preferred Education: Bachelors degree- Business Management Marketing or related field.
Preferred Skills and Abilities:
Self-motivated with strong attend to detail.
Knowledge of electronic applications and their uses.
Knowledge of marketing principles and techniques.
Proven leadership skills.
Proficiency in critical thinking.
Prior health insurance industry experience preferred.
What Blue Can Do for You:
Our comprehensive benefits package includes:
401(k) retirement savings plan with company match.
Subsidized health plans and free vision coverage.
Life insurance.
Paid annual leave the longer you work here the more you earn.
Nine paid holidays.
On-site cafeterias and fitness centers in major locations.
Wellness programs and a healthy lifestyle premium discount.
Tuition assistance.
Service recognition.
What to Expect Next:
After submitting your application our recruiting team members will review your resume to ensure you meet the qualifications. This may include a brief telephone interview or email communication with our recruiter to verify resume specifics and salary requirements.
Equal Employment Opportunity Statement
BlueCross BlueShield of South Carolina and our subsidiary companies maintain a continuing policy of nondiscrimination in employment to promote employment opportunities for persons regardless of age race color national origin sex religion veteran status disability weight sexual orientation gender identity genetic information or any other legally protected status. Additionally as a federal contractor the company maintains affirmative action programs to promote employment opportunities for individuals with disabilitiesand protected veterans. It is our policy to provide equal opportunities in all phases of the employment process and to comply with applicable federal state and local laws and regulations.
We are committed to working with and providing reasonable accommodations to individuals with disabilities pregnant individuals individuals with pregnancy-related conditions and individuals needing accommodations for sincerely held religious beliefs provided that those accommodations do not impose an undue hardship on the Company.
If you need special assistance or an accommodation while seeking employment please email or call ext. 47480 with the nature of your request. We will make a determination regarding your request for reasonable accommodation on a case-by-case basis.
We participate in E-Verify and comply with the Pay Transparency Nondiscrimination Provision. We are an Equal Opportunity Employer. Heres moreinformation.
Some states have required notifications. Heres more information.
Required Experience:
Manager
Key Skills
- Qualtrics
- Quantitative Research
- Spss
- Data Collection
- Microsoft Powerpoint
- Research Experience
- Survey Design
- Qualitative Research
- Market Research
- Merchandising
- Customer relationship management
- Data Analysis Skills
About Company
You can’t reach new heights of performance unless you’re willing to invest in others. That people-first mantra has been our guiding light since we started in the Medicare business in 1965. Headquartered in Columbia, S.C., and with offices in Augusta, Ga.; Birmingham, Ala.; Camden, S.C ... View more
