Commercial Product Manager- InsideBusiness

Our Wholesale Banking Growth Strategy Is To Provide a Distinctive Banking Experience And Foster Long-term Partnerships With Corporate Clients And Financial Institutions. We Focus On Those Who Look Beyond Numbers And Share a Broader Vision. This Approach Keeps Us At The Forefront Of Trends Shaping The Banking Industry Particularly In Todays Rapidly Evolving Economic Landscape. Our ING Differences Offer Unique Value To Clients In Three Key Areas:

• Global reach with local experts - Wherever our clients are our global network of experts provides a seamless local experience with a global perspective.
• Sector expertise - Our clients trust us for tailored solutions knowing we deeply understand their industries.
• Sustainability focus - We actively work with clients to address some of the worlds most pressing issues not just as thought leaders but as partners.
  

Delivering this value hinges on providing a superior customer and employee experience. This means centering everything around our customers. To achieve this we are growing The Digital Differentiator as a key enabler of the ING Difference. As customer expectations evolve we must keep pace. Customers increasingly expect a frictionless digital experience making seamless digital delivery a critical component of our Wholesale Banking Growth Strategy and digital transformation.

The Team

The WB Transformation Office reporting to the Head of Wholesale Banking was established to lead change in three areas:

Leading digital transformation to improve the digital experience for colleagues and clients and future-proof our organization. Ensuring our product range meets customer needs and updating our portfolio efficiently. Executing an effective originate-to-distribute strategy to optimize capital allocation.

The WB TO team consisting of around 200 colleagues integrates roles related to digitalization change regulation customer data and capital deployment structured into the following departments: Capital Distribution Risk Models Transformation Management Customer Data Management and Digital Delivery Management.

Digital Delivery Management Team

As part of WB TO the Digital Delivery Management team is pivotal in realizing our digital delivery goals and enhancing customer and employee experiences. The team drives the WB Digital ambition to enable seamless delivery of products solutions and services that matter most to our colleagues and customers. The Digital Delivery Management team is responsible for:

Setting and communicating the WB digital ambition Managing the Value Stream Digital Delivering digital (product-agnostic) capabilities to enable digitalization across products Driving digital innovation within the WB organization Promoting and facilitating digital adoption across the WB organization

Your role and work environment

The Digital Delivery Team/ Tribe Digital consist of 3 Product Areas each consisting of multiple squads that build and maintain generic digital capabilities together with engineers from WB tech. Next to that the Tribe has 4 so called Centres of Expertise (COE) are built around experts that are driving digitalization across the Wholesale Bank.

Within the Digital team COE Digital Transformation is responsible for creating maintaining and driving the digitalization roadmap that guides our journey towards digital transformation ensuring effective resource allocation and consistent progress. With a holistic view of our digital change portfolio manage interdependencies between projects and balance demand and supply across different delivery teams (X-Tribe) optimizing resources and ensuring smooth progress. Additionally tracks and measures the value generated by digital initiatives aligning them with our ambitious 2026 targets to contribute meaningfully to our overall digital transformation journey and business objectives.

Role & Responsibilities

• InsideBusiness Portal is the global suite of all digital solutions we offer to our clients and employees. Your scope will be this suite. This will hereafter be referred to as product.
• As Product manager Channels you will align with the Product Area Leads on the performance of ING WBs InsideBusiness portal. You will define and execute the commercial strategy for products and services in your scope.
• You focus on commercial management product management and marketing and apply your experience to target audiences in the fast-changing context of digital channels.
• You serve as a touchpoint to capture client feedback relating it into the CX team and have a strong vision on how to attract consumers and focus on continuously improving the product performance.
• You take a global view on the industry developments affecting your product advocate the strategic direction for your product internally and externally.
• You are part of the global network stimulate cross-border collaboration and alignment with the parties that need to contribute to your specific business product area.
• You will align with Delivery Tribes Client Services and the Sector organization and support during client pitches.
• You recognize valuable new features and be able and channel it to the correct Delivery Tribe

Your key responsibilities

• You are a key player in determining the strategic direction of the InsideBusiness Portal within ING Wholesale Banking supporting the CoE Lead Digital Transformation and Product Area Lead Interactive Channels to set the right priorities.
• You are the owner of InsideBusiness portal as a digital proposition triaging new requests and evaluating the value and trade-offs of incorporating new requests into InsideBusiness (ensuring alignment across the foundation and the product modules delivered by other tribes) specifically:
  • Consultancy on projects delivering new and improved features to our digital value proposition
  • Expanding our offering to new countries and markets
  • Leading or contributing to cross-domain projects that support our digital proposition
• Participate and lead in design discussions notably the Business Design Board and service design sprints and advocate for standard and global requirements for InsideBusiness
• You will be ensure documentation is up to date and available specifically documentation on how other Product Areas can integrate with IB and IBS and working with the Product Owners and Leadership to document a clear product proposition on guidelines on when to bring new functionality or capabilities to IB/IBS or not
• You will be responsible for product strategy proposition roadmap design commercial execution and life cycle.
• You will be responsible for creating a total view on demand for IB/S creating a complete roadmap and creating a governance for new demand by establishing a governance practice on how to make priorities.
• You will be responsible for marketing communication & customer satisfaction Responsible for keeping materials up to date on What is Available on InsideBusiness
• Responsible for keeping various stakeholder groups informed and up to date with What is Available
• You will be responsible for guiding or contributing to market and competition research.
• You will contribute to IBs sustainable performance and you identify opportunities to better serve and delight our customers in daily collaboration with Sales Client Services and the Sector organization.
• You will be responsible for training the various Delivery Tribes to ensure a solid level of understanding of key features capabilities and a client-facing experience

How to succeed
We hire smart people like you for your potential. Our biggest expectation is that youll stay curious. Keep learning. Take on return well back you to develop into an even more awesome version of yourself.

• Masters or bachelors degree. A minimum 3 years of working experience within the interactive channels area.
• Experience in commercial product management marketing and/or client experience.
• Solid knowledge and experience of InsideBusiness
• Customer Market Analysis
• Financial acumen
• Stakeholder management skills in complex international ecosystems
• Business Analysis & Insight
• Excellent written and verbal English communication skills Dutch is an advantage.
• An entrepreneur that combines client focus with commercial and marketing power.
• Your ability and drive to take ownership and steer the (product) strategy implementation with an eye on the long-term perspective and managing risk prudently.
• A colleague with analytical skills who takes decisions based on data and facts. Ability to translate complex content and financial data into well-structured strategy decisions and business cases.
• Strong resilience: your ability to navigate through ambiguity and simplify complexity.
• A pro-active creative and an out-of-the box thinker.

Rewards and benefits
We want to make sure that its possible for you to strike the right balance between your career and your private life. Find out more about our employment conditions.

The benefits of working with us at ING include:

25-28 vacation days depending on contract

Pension scheme

13th month salary

8% Holiday payment

Hybrid working

Personal growth and challenging work with endless possibilities

An informal working environment with innovative colleagues

About us
Curious about how ING empowers people and businesses to move forward Discover what we do and what we can offer you.

Questions
Contact the recruiter attached to the advertisement. Want to apply directly Please upload your CV and motivation letter by clicking the Apply button.