Associate Director, Marketing Strategy, DTC / NPP

East Hanover, NJ - USA

Yearly Salary: $ 145600 - 270400

Posted on: 12-09-2025

Vacancies: 1 Vacancy

Job Summary

Job Description Summary

#LI-Hybrid

Novartis has an incredible opportunity for a talented individual to join our team as the Associate Director Marketing Strategy. The successful candidate will support the development of and execute the Patient and NPP marketing strategy in the rare renal space and will play a vital role in providing essential strategic input insights and associated deliverables to guide the planning and implementation of an integrated customer experience.

This position will be located at the East Hanover site and will not have the ability to be located remotely. This position will require 20% travel as defined by the business (domestic and/ or international).

Please note that this role would not provide relocation and only local candidates will be considered.

Job Description

Key Responsibilities:

Uncovering barriers and opportunities to optimize the Patient and HCP digital experience.
Working closely to ensure optimize a one Renal approach
Collaborate efficiently & effectively with agency and cross-functional partners; Streamline and optimize team collaboration and communication across departments to effectively implement strategy and achieve objectives
Bringing fresh perspectives and identifying opportunities to refine current assumptions about Patient behaviors.
Building and embedding brand and therapeutic area expertise that informs a go-to-market approach for the renal portfolio.
Developing and standardizing processes and best practices across the organization.
Integrate and disseminate knowledge and insights on effective best practices to engage patients and customers and drive strategic behavior changes throughout the brand lifecycle.
Create and execute cutting-edge digital marketing strategies aligned with brand objectives to maximize business results.
Streamline and optimize team collaboration and communication across departments to effectively implement strategy and achieve objectives.
Support the development and drive execution of an integrated marketing plan across different audience segments or channels.

Essential Requirements:

Minimum of 5 years of experience in commercial marketing preferably in the pharmaceutical or healthcare industry.
Experience in supporting high-performing brands in highly competitive categories within the US; rare disease experience welcomed
Strong cross-functional leadership and ability to collaborate effectively with various stakeholders and teams including Product Communications Legal Regulatory Compliance etc.
Excellent written and oral communication skills with the ability to effectively communicate complex ideas and information to a range of audiences and stakeholders.
Detail-oriented with the ability to manage multiple tasks priorities and deadlines.

Preferred Requirements:

Minimum of 3 years of experience with patient marketing in the pharmaceutical or healthcare industry.
Prior experience developing successful relationships with patient advocacy partners.

Novartis Compensation Summary:

The salary for this position is expected to range between $145600 and $270400 per year.

The final salary offered is determined based on factors like but not limited to relevant skills and experience and upon joining Novartis will be reviewed periodically. Novartis may change the published salary range based on company and market factors.

Your compensation will include a performance-based cash incentive and depending on the level of the role eligibility to be considered for annual equity awards.

US-based eligible employees will receive a comprehensive benefits package that includes health life and disability benefits a 401(k) with company contribution and match and a variety of other addition employees are eligible for a generous time off package including vacation personal days holidays and other leaves.

EEO Statement:

The Novartis Group of Companies are Equal Opportunity Employers. We do not discriminate in recruitment hiring training promotion or other employment practices for reasons of race color religion sex national origin age sexual orientation gender identity or expression marital or veteran status disability or any other legally protected status.

Accessibility and reasonable accommodations

The Novartis Group of Companies are committed to working with and providing reasonable accommodation to individuals with disabilities. If because of a medical condition or disability you need a reasonable accommodation for any part of the application process or to perform the essential functions of a position please send an e-mail to or call 1 and let us know the nature of your request and your contact information. Please include the job requisition number in your message.

Salary Range

$145600.00 - $270400.00

Skills Desired

Agility Asset Management Commercial Excellence Cross-Functional Collaboration Customer Orientation Healthcare Sector Understanding Influencing Skills Marketing Strategy Negotiation Skills Operational Excellence Priority Disease Areas Expertise Product Lifecycle Management (PLM) Product Marketing Stakeholder Engagement Stakeholder Management Strategic Partnerships

Required Experience:

Director

Job Description Summary#LI-HybridNovartis has an incredible opportunity for a talented individual to join our team as the Associate Director Marketing Strategy. The successful candidate will support the development of and execute the Patient and NPP marketing strategy in the rare renal space and wil...