JOB PURPOSE :
As a Retention Marketing Manager you will lead strategy automation and campaigns for our clients while managing client relationships and guiding junior team members. You will collaborate with account managers copywriters designers and the Client Strategists to develop and optimise strategies that deliver top results.
KEY RESULTS / KEY PERFORMANCE INDICATORS (KPIs) :
- Client NPS
- Email Revenue Share
- Campaign Quality
- Project Timeliness
- Process Adherence
KEY RESPONSIBILITIES :- Design and execute email marketing automation targeting strategies and large-scale campaigns based on client needs and customer insights.
- Monitor measure and optimise campaign performance ensuring error-free launches and continuous improvements.
- Collaborate with Graphic Design Copywriting and Project Management teams to deliver on-brand timely and cost-effective projects.
- Track analyse and report on email KPIs campaign outcomes and competitor activity to drive strategic recommendations.
- Lead client communication through regular calls and presentations aligning strategies with business goals.
- Manage a small team (35 direct reports) including coaching onboardingand training new hires.
- Contribute to internal knowledge-building and service development by refining processes and updating training resources.
KEY QUALIFICATIONS :
- Bachelors degree in Marketing Business Administration Communications or related field (or equivalent work experience)
- 4 years of experience in retention marketing email marketingor digital campaign execution
- Hands-on experience with marketing platforms like Klaviyo HubSpot or Mailchimp
- Proficient in executing email and SMS campaigns
- Basic knowledge of HTML/CSS for email customization and troubleshooting (preferred).
- Familiarity with analytics tools (e.g. Google Analytics Excel or dashboards)
- Strong attention to detail for error-free campaign execution
- Excellent time management to meet campaign deadlines
- Proven experience managingteams; prior experience leading remote teams is an advantage
- Must be willing to work in the US time zone (4pm -12am SGT)
ENJOY THESE BENEFITS :
- Full-time Remote Work Setting
- Paid Time Off (30 days annually)
- Observance of Public Holidays
- Internet Allowance
- Health and Wellness Allowance
- Maternity and Paternity Benefit
- Loyalty Rewards
- Performance-based Incentives and Bonuses
- Outcome-focused Environment
WHY JOIN US :
- Highly Rated Workplace We have a4.4/5 Glassdoor rating with93% of employees recommending us!
- Career Growth Rated4.2/5for career opportunities we provide strong professional development
- Work-Life Balance With a4.5/5 rating we support flexible balanced work environments
- Industry Leader AKlaviyo Master Elite Partner helping brands generate$329Min revenue
- Global Impact Work with adiverse team of 80 experts serving 500 clients worldwide
GET IN TOUCH :
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Required Experience:
Senior IC