Copywriter
Copywriter
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Job Description
Hogarth is the Global Content Production Company. Part of WPP Hogarth partners with one in every two of the worlds top 100 brands including Coca-Cola Ford Rolex Nestl Mondelez and Dyson. With a breadth of experience across an extensive range of sectors Hogarth offers the unrivaled ability to deliver relevant engaging and measurable content across all channels and media - both established and emerging. The number of channels at our fingertips; the need for speed; and the drive for mass personalisation all mean that brands need different solutions. Our global team of over 7500 craft and technology experts brings together creative production and innovation to help clients navigate this exciting and ever-changing world of todays content experience.
WPP is the creative transformation company. We use the power of creativity to build better futures for our people planet clients and communities. Working at WPP means being part of a global network of more than 100000 talented people dedicated to doing extraordinary work for our clients. We operate in over 100 countries with corporate headquarters in New York London and Singapore. WPP is a world leader in marketing services with deep AI data and technology capabilities global presence and unrivalled creative talent. Our clients include many of the biggest companies and advertisers in the world including approximately 300 of the Fortune Global people are the key to our success. Were committed to fostering a culture of creativity belonging and continuous learning attracting and developing the brightest talent and providing exciting career opportunities that help our people grow.
A Hybrid working model
We believe the best work happens when were together fostering creativity collaboration and connection. Thats why weve adopted a hybrid approach with teams in the office around four days a week. If you require accommodations or flexibility please discuss this with the hiring team during the interview process.
What does a Copywriter do at Hogarth
The Copywriter will be responsible for crafting engaging copy that meets all the clients brief requirements whether the work is crafted for business audiences or the consumer. This role requires the ability to take a brief and existing creative material do your own research when needed and create integrated communications (presentations headlines emails social sales materials landing pages editorial and more) over a mix of tactical projects while maintaining the high-quality standards of Hogarth. Experience with both long and short form communications is required.
An understanding of how to create communications targeted for different segment audiences and how its adapted across platforms is necessary. The ideal candidate must be curious and adaptable; know and have a strong affinity for all things Copy. They must be able to familiarize themselves with complex topics and distill into simple messaging for business and decision addition they will have outstanding communication skills with demonstrated interpersonal and organizational abilities and must be able to work in a fast-paced environment.
Responsibilities
- Adhere to brand tone of voice with understanding of variations for different products within the business line
- Ensure copy is on point for segment audiences and brand continuity is maintained
- Develop compelling and innovative concepts for multi-channel campaigns translating strategic objectives into powerful resonant messages
- Craft engaging copy for new campaign initiatives sales materials internal communications and presentations ensuring alignment with branding tone of voice and social/digital content strategies
- Skilled at developing unique creative concepts and translating big ideas into impactful executions
- Sit in on creative briefs to ensure they are complete and clear on what is expected
- Collaborate with various client team members and partner agencies to deliver projects on brand and to spec
- Utilize process workflows and manage assets to meet deadlines
- Employ a strategic approach to developing compelling product and brand narratives that resonate with audiences
- Possess in-depth knowledge of industry trends and cultural movements driven by a strong ambition for creative excellence
- Thrive on exploring and experimenting with new tools and technologies to enhance creative processes
Requirements
- 3 years of professional copywriting experience in an agency setting
- Proven experience working with large-scale clients within professional services global consultancies financial institutions or other complex B2B environments
- Must be able to work in a fluid environment
- Experience adapting content and writing for various industries
- Curious and passionate self-starter
- Positive open minded solutions-oriented thinker
- Excellent organization and time management skills
- A detail-oriented collaborative team-player
- Excellent written and verbal communication skills
- Experience writing copy for presentations and digital platforms
- Eager to learn and explore new ideas with a forward-thinking approach to creative challenges
#LI-SB2 #LI-Hybrid
Hands on
No egos here. Just a shared drive to roll up our sleeves and make great things happen. Every project--big or small gets our full energy because we believe in doing things right. Every single time. Its how we deliver real results without cutting corners.
Honesty
We are real and authentic with each other and in our work. Honest direct communication builds the trust we need to collaborate grow and make meaningful things together. Its not always easy but its always worth it.
Heart & Soul
We bring heart to everything we make. Passion pride and relentless drive push us beyond good enough because we care deeply about our craft and were always chasing better. We love what we do and it shows.
Happy Family
Creating a space where everyone feels valued--even when opinions differ makes this a supportive and inclusive environment for our people. We embrace our differences celebrate our wins together and never lose our sense of humor.
Hungry
Curiosity keeps us hungry. We question experiment and always seek out whats next. We never settle and we never stop learning.
WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
Please contact if you need the job advert or form in another format.
Data
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Employment Type
Full Time
