Associate - Digital Marketing Technology Assistant
Associate - Digital Marketing Technology Assistant
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Job Description
Line of Service
Internal Firm ServicesIndustry/Sector
Not ApplicableSpecialism
IFS - Brand & CommunicationsManagement Level
AssociateJob Description & Summary
At PwC our people in brand management marketing and sales focus on collaboration to develop and execute strategic sales and marketing initiatives. These individuals focus on driving revenue growth promoting the Firms services enhancing brand visibility and capturing new business opportunities. They utilise market research digital marketing creative campaigns and effective sales strategies to engage clients enhance the firms brand and market presence and achieve organisational targets.In brand management at PwC you will focus on developing and implementing strategies to enhance and protect the companys brand image. You will manage brand campaigns conduct market research and confirm consistency across all channels.
We are seeking a detail-oriented and digitally capable individual to operate our Electronic Direct Mail (EDM) campaign using Salesforce Marketing Cloud. The primary focus of this role is email marketing execution including campaign setup audience segmentation and performance addition the successful candidate will provide occasional support to the website team assisting with site analytics basic content updates and optimisation when required. This role is ideal for someone who thrives at the intersection of marketing automation and digital content strategy.
Key Responsibilities:
Salesforce Marketing Cloud (Primary focus):
- Build and deploy EDM campaigns using Email Studio Journey Builder and Automation Studio
- Manage subscriber data segmentation and personalisation strategies
- Monitor campaign performance and provide actionable insights
- Ensure compliance with international email marketing regulations and consent protocols
Website content support (Backup role):
- Assist with site analytics to monitor performance and user behaviour
- Create and update website content in line with brand guidelines
- Support basic content optimisation to enhance engagement and accuracy
Requirements
- Degree in Information Systems Data Analytics Computer Science or Marketing (with Salesforce experience)
- Hands-on experience with Salesforce Marketing Cloud
- Familiarity with email marketing best practices
- Strong attention to detail and ability to manage multiple digital touchpoints
Desirable extras
- Salesforce certifications (e.g. Marketing Cloud Email Specialist)
- Understanding of Personal Data Protection Law (UU PDP) or other email compliance frameworks
Education (if blank degree and/or field of study not specified)
Degrees/Field of Study required:Degrees/Field of Study preferred:Certifications (if blank certifications not specified)
Required Skills
Optional Skills
Accepting Feedback Accepting Feedback Active Listening Advertising Brand Activation Brand Activation Planning Brand Architecture Brand Management Brand Marketing Brand Storytelling Brand Strategy Business Communications Business Writing Communication Competitive Analysis Content Development Corporate Media Digital Merchandising Emotional Regulation Empathy External Communications Inclusion Intellectual Curiosity Marketing Operations Market Research 10 moreDesired Languages (If blank desired languages not specified)
Travel Requirements
Up to 20%Available for Work Visa Sponsorship
NoGovernment Clearance Required
NoJob Posting End Date
Required Experience:
IC
Employment Type
Full-Time
