Director, Media Analytics â Americas
Director, Media Analytics â Americas
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Salary Not Disclosed
1 Vacancy
Job Description
About Us
SharkNinja is a global product design and technology company with a diversified portfolio of 5-star rated lifestyle solutions that positively impact peoples lives in homes around the world. the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories driving significant growth and market share gains. Headquartered in Needham Massachusetts with more than 3600 associates the companys products are sold at key retailers online and offline and through distributors around the world.
Position Overview
Were seeking a Director Media Analytics Americas to lead media measurement performance analysis and insight generation across the Americas region. This role is both strategic and hands-on: the Director will initially own analyses and reporting themselves while also shaping the longer-term vision for a regional team.
This role will join a growing Global Marketing Analytics Team transforming data into clear actions that optimize marketing performance and guide media social and creative strategies. The ideal candidate will thrive in SharkNinjas fast-moving culture balancing rigor with pragmatism and using data not only to measure performance but to influence decisions and spark the next opportunity.
Key Responsibilities
- Regional Leadership: Serve as the media analytics lead for the Americas developing strategy while also executing hands-on analytics work.
- Team Development: Shape the future Americas media analytics team by identifying needs mentoring talent and influencing future headcount plans.
- Cross-Channel Analytics: Lead measurement across all media types (digital social retail traditional) integrating data into a holistic performance view.
- Signal Detection: Proactively identify signals anomalies or emerging patterns in media and market data to flag risks or opportunities before they escalate.
- Macro Analysis: Assess how media investment contributes not just to channel-level optimization but to overall business efficiency and growth.
- Stakeholder Partnership: Collaborate with Marketing Brand and Finance leaders to provide actionable insights that shape investment decisions.
- Testing & Measurement Roadmaps: Drive the Americas test-and-learn agenda including MMM attribution incrementality and rapid experimentation.
- Insight Communication: Deliver compelling concise narratives that influence executives and accelerate decision-making.
Attributes & Skills
- Bachelors or Masters degree in Marketing Analytics Statistics Economics or a related field.
- 10 years of experience in marketing/media analytics with proven leadership responsibility.
- Deep expertise in media measurement across both digital and traditional channels.
- Strong experience leading analytics in a consumer-driven business preferably CPG or retail.
- 2 years experience applying advanced data visualization statistical modeling and forecasting techniques.
- Ability to both do the work and set the vision for building a regional team.
- Excellent communication influencing and executive presence.
- Proven ability to thrive in fast-paced dynamic environments where speed-to-insight is critical.
Work Environment
This is a primarily on-site role based in Needham MA (HQ) with flexibility to work from home 12 days per week.
Our Culture
At SharkNinja we dont just raise the barwe push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible push boundaries and deliver results that others only dream of. If you thrive on breaking out of your swim lane youll be right at home.
What We Offer
We offer competitive health insurance retirement plans paid time off employee stock purchase options wellness programs SharkNinja product discounts and more.We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining whats possible. When you join youre not just part of a companyyoure part of an outrageously extraordinary community. Together we wont just launch productswell disrupt entire markets.
At SharkNinja Diversity Equity and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinjas innovation every day. We support ALL associates in bringing their authentic selves to work making an impact and having the opportunity for career acceleration. With help from our leadership associates and our community we aim to have equity be a key component of the SharkNinja DNA.
Learn more about us:
Life At SharkNinja
Outrageously Extraordinary
Required Experience:
Director
Employment Type
Full Time
