Senior Product Marketing Manager

About Us:

Fieldguide is establishing a new state of trust for global commerce and capital markets through automating and streamlining the work of assurance and audit practitioners specifically within cybersecurity privacy and financial audit. Put simply we build software for the people who enable trust between businesses.

Were based in San Francisco CA but built as a remote-first company that enables you to do your best work from anywhere. Were backed by top investors including Bessemer Venture Partners 8VC Y Combinator Floodgate Elad Gil Justin Kan Qasar Younis Eric Ries and more.

We value diversity in backgrounds and in experiences. We need people from all backgrounds and walks of life to help build the future of audit and advisory. Fieldguides team is inclusive driven humble and supportive. We are deliberate and self-reflective about the kind of team and culture that we are building seeking teammates that are not only strong in their own aptitudes but care deeply about supporting each others growth.

As an early stage start-up employee youll have the opportunity to build out the future of business trust. We make audit practitioners lives easier by eliminating up to 50% of their work and giving them better work-life balance. If you share our values and enthusiasm for building a great culture and product you will find a home at Fieldguide.

About the Role:

We are seeking a Senior Product Marketing Manager to lead product marketing for Fieldguides Advisory segment (including cybersecurity IT advisory services and IT compliance assessments like ISO HITRUST PCI CSA). This person will ensure that our Audit-Grade Field Agents are expertly positioned as the only rational choice for advisory firms looking to compete in a new paradigm.

This role requires a rare mix of storyteller and operator: someone who can go deep translating deep domain expertise into compelling narratives mapping product features to customer needs and operationalizing a differentiated value proposition through GTM programs that drive measurable impact.

What Youll Do:

Messaging & Positioning

• Craft differentiated positioning and storytelling for Audit-Grade Agents by articulating clear value across practitioner-critical workflows within the context of Advisory.

• Translate Fieldguides AI capabilities into practitioner language making Field Agents tangible and trusted professional table stakes within our industry.

Go-to-Market

• Drive launches for new advisory-focused products and features owning end-to-end GTM planning execution and measurement.

• Partner with Demand Gen and Sales Enablement to create campaigns collateral competitive battlecards demos and customer stories that accelerate adoption.

• Act as the voice of the market deeply understand their workflows needs and blockers.

• Conduct win/loss analysis advisory research and competitive intelligence to inform roadmap and GTM strategy.

Cross-Functional Influence

• Help scale Fieldguides AI-powered PMM function building systems and playbooks that can be replicated across product lines and scaled across lines of business.

• Partner closely with Product Sales CS and Partnerships to both shape the advisory roadmap and ensure alignment in positioning & storytelling.

About You:

• 57 years of PMM experience with a track record in B2B SaaS or enterprise technology.

• Domain expertise in at least one of the following: advisory services compliance/risk management audit or finance. (Big 4/ CPA firm/equivalent background strongly valued.)

• Exceptional storytelling and communication skills can craft narratives that resonate with practitioners executives and the market.

• Strong executional muscle able to translate strategy into action across campaigns enablement and product launches.

• Comfort navigating and marketing AI/ML-driven products; able to translate technical concepts into business value with clarity and credibility.

• Ability to thrive in a fast-paced category-creating environment balancing strategic big-picture thinking with operational detail.

Bonus points if you have:

• Proficiency with marketing automation and workflow tools (e.g. n8n Zapier) to build scalable PMM infrastructure & systems.

More about Fieldguide:

Fieldguide is a values-based company. Our values are:

• Fearless - Inspire & break down seemingly impossible walls.

• Fast - Launch fast with excellence iterate to perfection.

• Lovable - Deliver happiness & 11 star experiences.

• Owners - Execute & run the business with ownership.

• Win-win - Create mutual value & earn trust for life.

• Inclusive - Scale the best ideas with inclusive teams.

Some of our benefits include:

• Competitive compensation packages with meaningful ownership

• Unlimited PTO

• 401k

• Wellness benefits including a bundle of free therapy sessions

• Technology & Work from Home reimbursement

• Flexible work schedules

Required Experience:

Manager