Fully Remote In-House Marketing Coordinator South AfricaWorking Hours: Monday to Friday EST
Salary: $1500 - $2300 USD/month negotiable
Contract Type: Independent Contractor
About Us
We are a growing small business seeking a hands-on marketer who can help us expand our reach engage our audience and drive measurable results. This role is perfect for someone who thrives in a fast-paced entrepreneurial environment and enjoys wearing many hats across digital marketing.
Role Overview
The Marketing Coordinator will manage and execute our marketing initiatives across SEO email campaigns social media advertising and light creative/web projects. Youll work directly with leadership to design and implement campaigns that generate leads build brand awareness and support sales.
Key Responsibilities
- SEO & Web
- Optimize website pages and blog content for search visibility.
- Track rankings keywords and performance using tools like Google Analytics/Search Console.
- Make light edits and updates to our WordPress website (Elementor theme).
- Email Marketing
- Build and send email campaigns (newsletters nurture sequences promotions).
- Segment lists run A/B tests and track campaign performance.
- Social Media & Paid Ads
- Set up manage and optimize Facebook & Instagram ad campaigns.
- Monitor performance test creative and manage budgets.
- Design & Creative
- Use Canva (or similar tools) to design sell sheets flyers social graphics and other marketing collateral.
- Maintain a consistent brand identity across all touchpoints.
- Analytics & Reporting
- Report on campaign ROI and make recommendations for improvement.
- Monitor competitor activity and industry trends.
Qualifications
- 24 years of experience in digital marketing ideally in a small business or startup environment.
- Strong understanding of SEO best practices.
- Hands-on experience with Facebook/Instagram Ads Manager.
- Proficiency with email marketing platforms (e.g. Mailchimp HubSpot or similar).
- Comfortable with WordPress (Elementor experience preferred).
- Basic graphic design skills in Canva or Adobe Suite.
- Strong writing and communication skills.
- Organized proactive and comfortable managing multiple priorities.
Bonus Skills (Nice to Have)
- Experience with Google Ads or LinkedIn Ads.
- Copywriting for sales funnels or landing pages.
- Familiarity with CRM systems (HubSpot Salesforce etc.).
What We Offer
- Competitive salary commensurate with experience.
- Flexible schedule and potential for hybrid/remote work.
- Opportunity to grow with a small entrepreneurial company.
- Hands-on role with direct impact on business results.
Required Experience:
IC