DescriptionPIT Event & Field Marketing Manager (B2C Lead Gen) Company: Joyce Windows Sunrooms & Baths
Location: Pittsburgh PA metro (PIT) field-based
Job Type: Full-time on-site field leadership (evenings/weekends required)
Compensation: $55000$75000 base monthly bonuses & overrides (OTE $90000$130000)
Benefits: Health dental vision PTO paid holidays mileage/car allowance phone stipend career growth
Why this role exists We drive in-home design consultations for residential home improvement. Your job is to take ownership of event and field marketing in the Pittsburgh areahome shows retail and partner pop-ups community events fairs canvassing zones and street teamsand produce a steady flow of qualified appointments for our sales team.
This is a working manager role. Youll be out in the field daily recruiting training staffing and leading from the front while hitting aggressive lead goals.
What youll do day-to-day
- Plan and run events: home shows retail kiosks fairs/festivals local sponsorships community days and weekend pop-ups.
- Manage canvassing: build door-to-door and street teams set territories routes and scripts ride along for coaching and track daily KPIs.
- Hit lead-gen targets: appointments set show rates and issued demos; report performance in CRM.
- Recruit and staff: source interview and onboard part-time event reps and canvassers; manage a team of 520.
- Train and uptrain: teach the pitch objection handling and qualification standards.
- Handle logistics: secure booths permits signage and promo materials; set up/tear down; manage inventory.
- Build partnerships: develop retail partners and local businesses for kiosks and co-marketing.
- Focus on quality: deliver qualified appointments that stick. Track lead cost and ROI.
- Be in the field daily to drive culture energy and results.
What you bring
- 25 years in event marketing field marketing canvassing management retail/experiential marketing or B2C lead generation.
- A proven record of hitting appointment show-rate and demo goals.
- Comfortable working evenings and weekends and traveling locally with your team.
- Strong recruiter and coach who can staff fast train faster and hold teams accountable.
- KPI-driven mindset; you manage by numbers and know how to adjust to hit goals.
- Valid drivers license and reliable vehicle.
Pay schedule and perks
- Compensation: $55000$75000 base monthly bonuses and overrides based on qualified leads show rate and issued demos. $90000$130000.
- Schedule: afternoons evenings and weekends for events plus some mornings for recruiting and logistics.
- Perks: health/dental/vision PTO/holidays mileage/car allowance phone stipend paid training and career growth.
Growth path Senior Event/Field Marketing Manager Regional Lead Gen Manager Director of B2C Lead Generation. We promote from the field.
How success is measured
- Appointments set per rep/day and per event
- Show rate and issued demos from event and canvassing leads
- Cost per lead and cost per appointment
- Team size retention and ramp speed
Ready to run the field For the fastest response send your resume by text call or email:
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Required Experience:
Manager