Content Marketing Manager
Content Marketing Manager
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Job Description
About Us
SharkNinja is a global product design and technology company with a diversified portfolio of 5-star rated lifestyle solutions that positively impact peoples lives in homes around the world. the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories driving significant growth and market share gains. Headquartered in Needham Massachusetts with more than 3600 associates the companys products are sold at key retailers online and offline and through distributors around the world.
As a Content Marketing Manager you will play a key role in shaping the story of new product launches across the EMEA market for our Cordless and Robot categories. Youll craft compelling messaging that resonate with consumers and ensures consistency across every touchpointfrom packaging and product displays to digital and in-store marketing collateral.
As part of our Global GTM team youll work with stakeholders across the US UK and wider European markets. By aligning global strategy with local consumer insights youll help bring innovative products to life and drive engagement across the region.
You will relentlessly and successfully drive continuous innovation and seek to deliver 5-star customer experiences across the global business for SharkNinja. You have the mindset that anything is possible and possess the willingness to do whatever it takes to win.
What Youll Do:
- Oversee the continued refinement and development of go-to-market communications and content across key consumer touch points
- Drive a consumer first mentality to develop alongside regional colleagues relevant messaging and creative assets that embody our brand positioning and deliver clear consumer understanding of the products and brand.
- Contribute to the NPD roadmap for the market including lifecycle management end to end.
- Partner with cross-functional teams and external agencies to create breakthrough content such as packaging digital social influencer brand partnerships and CRM.
- Collaborate with research partners to validate messaging and content.
- Be willing to win as a team partnering closely with a local and Regional matrixed organization to drive decision making and business goals.
- Be nimble and flexible; adapt quickly to changing circumstances or new insights.
- Be in the details and hands on; think strategically but drive to action.
- Drive priorities and keep momentum going on a mix of projects and project timelines. Respond quickly to shifting priorities without losing sight of longer-range projects and goals.
- Think innovatively to solve complex problems creatively.
What Youll Bring:
- Proven ability to craft compelling stories within Product Development or Marketing.
- Ability to work across a global matrix organization.
- Proposition development & execution experience.
- Product Lifecycle management experience with technical aptitude.
- Experience leveraging consumer insights to develop effective marketing programs and campaigns.
- Team player with a can do attitude
Our Culture
At SharkNinja we dont just raise the barwe push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible push boundaries and deliver results that others only dream of. If you thrive on breaking out of your swim lane youll be right at home.
What We Offer
We offer competitive health insurance retirement plans paid time off employee stock purchase options wellness programs SharkNinja product discounts and more.We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining whats possible. When you join youre not just part of a companyyoure part of an outrageously extraordinary community. Together we wont just launch productswell disrupt entire markets.
At SharkNinja Diversity Equity and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinjas innovation every day. We support ALL associates in bringing their authentic selves to work making an impact and having the opportunity for career acceleration. With help from our leadership associates and our community we aim to have equity be a key component of the SharkNinja DNA.
Learn more about us:
Life At SharkNinja
Outrageously Extraordinary
Required Experience:
Manager
Employment Type
Full Time
