CJA (Customer Journey Analytics) Lead

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profile Job Location:

Phoenix - USA

profile Monthly Salary: Not Disclosed
Posted on: 30+ days ago
Vacancies: 1 Vacancy

Job Summary

Skill
Mandatory
Proficiency Level (1-5)
Overall CJA architecture and solution design for tracking customer journey and marketing analytics
Must have skill
CJA data connections and data views for both real time and batch data sets with AEP XDM schema set up to accommodate CJA data sets
Must have skill
Adobe data collection (launch) WebSDK implementation trigger rules tags data elements and data stream set up
Must have skill
CJA workspace/ project dashboard configuration and advanced visualization set up
Must have skill
JavaScript within Adobe data collection
Must have skill
Web data layer design and best practices
Must have skill
AEP APIs for data ingestion
Good to have
AEP/CJA data exports for external systems like snowflake or files
Good to have
Adobe analytics and mapping of Adobe analytics variables to CJA
Good to have
Data migration from Adobe analytics or cloud database to AEP data lake for CJA reports/dashboards
Good to have
Understanding of techniques like cohort analysis anomalies clustering and other such industry techniques to get deep customer insights
Good to have
Skill Mandatory Proficiency Level (1-5) Overall CJA architecture and solution design for tracking customer journey and marketing analytics Must have skill CJA data connections and data views for both real time and batch data sets with AEP XDM schema set up to accommodate CJA...
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Key Skills

  • Adobe Analytics
  • Data Analytics
  • SQL
  • Attribution Modeling
  • Power BI
  • R
  • Regression Analysis
  • Data Visualization
  • Tableau
  • Data Mining
  • SAS
  • Analytics