Associate Director, Channel Marketing
Associate Director, Channel Marketing
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$ 152000 - 228000
1 Vacancy
Job Description
Grant Thornton is seeking an Associate Director Channel Marketing to join the team. Approved office locations can be found below.
About the Role
At Grant Thornton marketing is about connecting strategy with execution to drive measurable growth. Were seeking a strategic and experiencedAssociate Director Channel Marketingto lead firmwide marketing efforts for ourPrivate Equity (PE)andBoard of Directors (Boards)channels. This role will be instrumental in shaping channel strategy aligning stakeholders and supporting high-impact campaigns that support national priorities.
Your Day-to-Day May Include:
- Leading strategic marketing efforts for thePEandBoardschannels ensuring alignment with firmwide priorities.
- Translating those priorities into marketing plans and calendars that align with firm-wide objectives while addressing channel needs.
- Collaborating with cross-functional teams across industries service lines account teams and national leadership to drive channel visibility and impact.
- Working in partnership with campaign strategists to customize and activate channel-specific content and thought leadership.
- Planning and overseeing the execution of 1st and 3rd party events and sponsorships that enhance our brand presence and generate qualified leads.
- Partnering with cross-functional teams including Events & Sponsorships Field Marketing and Sales Enablement to ensure integrated consistent client experiences.
- Supporting the new Head of Private Equity with marketing strategy and execution aligned to growth goals.
- Maintaining quality marketing data to measure and report on marketing performance metrics that demonstrate impact and inform future strategy.
- Maintaining a pulse on industry trends competitor activities and market dynamics to identify strategic opportunities and inform marketing strategies.
- Managing channel-specific marketing budgets and timelines to ensure efficient resource allocation and timely delivery.
- Coordinating with onshore/offshore team members to ensure seamless execution and consistent messaging across all marketing initiatives.
- Identifying opportunities to repurpose or scale best practice marketing approaches.
- Serving as a liaison and providing marketing consultation to our Alliance channel Providing oversight and coaching to the Channel Marketing Manager
- Building a scalable marketing model that can expand to support additional channels as business needs evolve.
- Other duties as assigned.
You Have the Following Technical Skills and Qualifications:
- Bachelors degree in Marketing Business Communications or related field; MBA preferred.
- 10-15 years of proven experience in strategic marketing leadership preferably in professional services or B2B environments.
- Experience in channel marketing and deep understanding of the Private Equity channel required.
- Thorough understanding of various marketing channels and their relevance to achieving strategic business goals.
- Exceptional communication and stakeholder management skills with the ability to influence senior leaders.
- Strong written and verbal communication skills with ability to create compelling content and presentations.
- Experience working in complex matrixed organizations with cross-functional collaboration.
- Excellent project management critical thinking and organizational skills with strong attention to detail.
- Highly collaborative and able to work within and through teams to achieve stated goals.
- Demonstrated ability to be a trusted advisor consistently sought out for advice by leadership and stakeholders.
- Innovative and creative approach to developing work products and solving complex problems.
- Commitment to actively learning and adopting best practices from across the team.
- Proven client service skills and ability to effectively interface with stakeholders at all levels.
- Metrics-driven mindset with a strategic and creative approach to problem-solving.
- Ability to thrive in a high-touch fast-paced environment requiring real-time responsiveness and contextual judgment.
- Advanced skills with Microsoft applications: Outlook Word Excel and PowerPoint.
- Ability to quickly learn and adapt to new programs and technologies.
- Experience with marketing automation platforms CRM systems and digital marketing tools.
The base salary range for this position in the firms Chicago IL Downers Grove IL and Baltimore MD offices only is between $152000 and $228000 per year.
The base salary range for this position in the firms Washington DC Iselin NJ and New York NY offices only is between $164200 and $246200 per year.
Required Experience:
Director
Employment Type
Full-Time
