drjobs Product Marketing Manager, Remote

Product Marketing Manager, Remote

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1 Vacancy
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Job Location drjobs

USA

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

Overview

As Product Marketing Manager you will oversee a set of products across the Experian Marketing Services business summarizing insights from the market competitive landscape and our product strategy. You will help to bring new data-based products to market through go-to-market plans value positioning messaging frameworks and sales enablement and training. You will engage with multiple partners across the organization and in the marketplace to build awareness and demand for our product portfolio.

You will understand the data and audiences space including offline and online data and industry data privacy regulations. You have a familiarity with data-driven marketing advertising and technology with experience in product marketing solutions marketing strategy or sales enablement. You will report into the Product Marketing Director.

Responsibilities

  • Develop and an understanding of the market the buyer personas and needs and the competitive environment
  • Guide the creation and maintenance of a library of both internal and external product content (e.g. pitch decks case studies videos product sheets whitepapers)
  • Articulate unique product messaging that resonates with customers
  • Partner with marketing teams to design and oversee performance of product marketing campaigns
  • Help with win/loss analysis and distill client feedback uncovering insights to evolve product positioning and messaging
  • Provide relevant recommendations informing sales and product strategy
  • Work across Experian groups such as product management marketing and sales to achieve our goals

Qualifications :

Qualifications

  • 5 years in product marketing solutions marketing strategy or related field
  • Experience navigating a regionally distributed organization where a significant amount of personal interaction is done online
  • Experience creating pitch decks case studies videos product sheets whitepapers
  • Able to manage multiple projects at the same time
  • #LI-Remote


Additional Information :

Benefits/Perks:

Employment Type

Remote

Company Industry

Key Skills

  • Conveyancing Paralegal
  • Fireworks
  • Logistics
  • Clinical
  • Avionics

About Company

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