Director, Experiential Marketing
Director, Experiential Marketing
Posted on :
14-08-2025
Employer Active
1 Vacancy
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Monthly Salary
Not Disclosed
Salary Not Disclosed
Vacancy
1 Vacancy
Posted on :
14-08-2025
Job Description
Bustle Digital Group is seeking a proactive creative and brand-driven storyteller and events producer to join our growing Experiential Marketing the Director Experiential Marketing you will lead the ideation development and production of our brands revenue-driving tentpoles and custom experiential offerings across our portfolio of brands.
Role Overview
- Brand Tentpoles Events & Partnerships: Ideate new signature initiatives aligned with editorial and rooted in insights & each sites brand ethos managing creative development packaging & material rollout. Participate in internal brainstorms and concept development for RFPs and proactive pitches and bring big creative thinking writing and visual presentation skills to each proposal and pitch
- Experiential Production: Scope plan and execute experiential tentpoles and partner activations source and manage vendors manage budgets and timelines build activation decks and produce small and large-scale events nationally and internationally
- Research & insights: Collaborate with our BDG Trends & Insights Team uncovering insights to power the above
- This role offers the opportunity to transition from temporary to permanent and will report to the EVP Brand Marketing & Experiential.
Responsibilities
- Help build a strategy to identify needs across the BDG portfolio and categories ideating managing and marketing multi-platform programs that center around experiential
- Lead the development of innovative ideas and category-based activations aligned to brand tentpoles at relevant key cultural moments for BDG and our advertising partners
- Contribute to development for Request for Proposals (RFPs) and proactive pitches showcasing exceptional creative thinking writing and visual presentation in each proposal and pitch. Develop packages in partnership with marketing editorial and planning to create compelling offerings for brand partners
- Manage interdepartmental workflow to ensure that all new initiatives and ideas are communicated across all BDG stakeholders and necessary teams
- Understand and leverage insights to better curate exclusive opportunities backed by data
- Stay abreast of industry & competitive news unique advertiser programs and innovations with focus on innovating BDGs offerings
- Collaborate cross-functionally with internal teams including marketing creative sales account management editorial finance planning talent and legal to ensure seamless production of experiential initiatives
- Experience in working closely with design teams and fabricators to bring concepts to life providing guidance feedback and creative direction to ensure the successful execution of designs.
Qualifications
- 8 years of experiential marketing experience
- Seasoned storyteller and creative thinker who can propose thought-provoking solutions unique to BDGs diverse array of properties and brand experiences
- Strong production organizational project management and time management skills in a fast-paced environment with the ability to manage multiple events simultaneously
- Excellent creative writing with an ability to execute visually impactful experiences
- Strong communication and presentation skills; must be able to pitch ideas and onboard others toward a common strategic goal
- Ability to quickly learn and adapt to internal processes in a fast-paced environment
- Proficiency in Keynote MS Office and experience managing budgets upwards of $1M
- Flexibility to travel and work outside regular office hours as necessary
$135000 - $145000 a year
BDG Media Inc. is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to and will not be discriminated against based on age race gender color religion national origin sexual orientation gender identity veteran status disability or any other protected category.
BDG is one of todays leading global media companies with a portfolio of distinct digital and experiential brands that are shaping culture through its authentic and trusted storytelling. Audiences turn to our brands to hear from a set of diverse voices around the interests engaging the next generation. Founded in 2013 the Company reaches over 223 million readers and social fans and serves hundreds of the worlds largest advertisers. BDG has global offices in New York Los Angeles Miami London and Paris.
Required Experience:
Director
Employment Type
Temp
Key Skills
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