Regional Social Lead (APAC) Philippines / Malaysia-Based
Social MediaHybrid
This will be a 1 year fixed term contract.
Trendspotter Innovator & Social Growth Driver Wanted!
Do you live and breathe social media trends Are you always five steps ahead on TikTok Instagram and beyond Can you transform insights into social-first strategies and compelling proposals that drive engagement brand love and real business impact If youre a forward-thinking social media leader who thrives on innovation data-driven decision-making and strong agency collaboration we want you on our team!
About the Role
Youll spearhead our social-first media strategy across Southeast Asiaworking on a mix of food and lifestyle brands. Rather than merely reacting to trends youll design proactive social-first roadmaps that leverage social search listening and platform insights to elevate our clients presence and performance.
As our go-to expert on platform evolution regional nuances and pitch planning youll manage a small team build trust with clients and ensure every campaign is rooted in a social-first mindset and ties back to real business results.
What Youll Do
Social-First Strategy & Proposal Planning
- Lead the development and execution of social-first strategies from trendspotting to formal pitch decks and proposals.
- Craft persuasive data-backed proposals that showcase a social-first approach clear roadmaps and expected impact.
- Ensure every plan aligns with overarching marketing objectives and regional market nuances.
Trendspotting & Content Excellence
- Monitor emerging topics viral moments and platform featureskeeping brands at the forefront of social-first conversations.
- Oversee creation of platform-native content balancing brand consistency with local cultural sensibilities.
- Champion creative experimentation within a social-first framework while maintaining performance KPIs.
Data-Driven Insights & Innovation
- Translate analytics from social search listening tools and platform dashboards into actionable social-first insights.
- Continuously refine content and engagement tactics based on performance data.
- Pilot new formats tools or features to ensure our social-first edge.
Client & Team Leadership
- Act as a trusted advisorpresenting social-first recommendations winning buy-in and driving social growth.
- Mentor inspire and develop your regional social media team fostering a social-first culture of creativity and accountability.
- Collaborate closely with brand marketing creative and media teams for an integrated digital approach.
Who Were Looking For
- 8 years of hands-on social media strategy and executionideally with strong agency experience.
- Experience working with regional teams across multiple SEA markets is highly preferred.
- Proven track record in social-first strategy development and proposal planningdriving pitches from concept to approval.
- A data-driven mindset skilled at turning analytics into clear measurable recommendations.
- Exceptional leadership abilitiesable to manage and motivate a diverse team.
- Outstanding communication and client-management skillsconfident in presenting to senior stakeholders.
- Fluent in English; additional proficiency in Filipino Indonesian or Malay is a plus.
Plus!
- TikTok Strategy Expertiseyou know exactly how to leverage TikToks unique formats algorithms and community trends to drive social-first growth.
- Influencer & Creator Engagementhands-on experience identifying negotiating with and managing creators to amplify brand stories within a social-first framework.
Bonus Points
- Experience with paid social campaigns and performance marketing.
- A portfolio showcasing creative trend-led social-first campaigns that delivered tangible results.
Whats in It for You
- Lead and shape the social-first presence of exciting brands across Southeast Asia.
- Work in a dynamic innovation-driven environment where bold ideas are celebrated.
- Competitive salary and benefits package.
- A collaborative team that values learning growth and pushing digital boundaries.
Ifyoure passionate about social media love crafting winning social-first proposals and driving strategy that moves the needle apply nowand help us shape the future of digital marketing in APAC!
Required Experience:
Manager