Assistant Marketing & Communications Manager
Assistant Marketing & Communications Manager
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Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
- Executes annual marketing plan to budget in consultation with the Marketing leader Food and Beverage leader Operations leaders Director of Marketing Communications and cluster marketing and ecommerce teams.
- Partners with Operations Food & Beverage and Sales teams to execute promotions and campaigns to target in-house guests with promotions that drive incremental revenue to the hotel.
- Acts as the liaison between the marketing department and advertising agency on the tactical advertising campaigns creative and media plans particularly for food and beverage promotions.
- Manages F&B media schedules and verifies prompt settlement of accounts.
- Partners with property Revenue Management to verify correct offer loading verifying advertisement targeting is correctly directed at relevant consumer groups
- Executes email marketing and display advertising.
- Maintains frequent active engagement with Cluster eCommerce manager to verify alignment pull-through and 2-way communication about the status performance evaluation opportunities and issues related to online programs and initiatives.
- Verifies all advertising for the hotel in digital channels is in alignment with brand voice.
- Facilitates social media engagement and updating content in local digital channels (e.g. hotel website travel sites).
- Develops and executes promotions campaign in F&B weddings spa rooms and conferences through relevant digital and social media channels.
- Engages in proactive online reputation management by surfacing relevant guest comments (positive or negative) in social media channels and responds accordingly.
Qualifications :
- Minimum of two (02) years working experience as a Marketing & Communications Executive or similar role
- Good knowledge of different digital marketing tools and channels
- Good understanding in content creation. Photography and videography skill would be advantageous.
- Analytical mindset and critical thinking
- Ability to perform multitasking while handling with various assignments.
- Ability to use persuasion and negotiation tactics appropriately to achieve desirable outcomes.
- Hospitality experience would be advantageous
- Leadership experience would be advantageous
- Excellent understanding of digital marketing concepts and best practices
Remote Work :
No
Employment Type :
Full-time
Employment Type
Full-time
