Industrial Channel Specialist

Lesaffre

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profile Job Location:

Shanghai - China

profile Monthly Salary: Not Disclosed
Posted on: 15-08-2025
Vacancies: 1 Vacancy

Department:

Marketing

Job Summary

Industrial in Brand Manufactures

  • Map strategic client profiles (e.g. large-scale brand manufacturers packaging goods innovators) and align solutions to their operational and R&D needs.
  • Develop co-branded marketing campaigns communication calendar and annual promotional plans to drive adoption of specialized ingredients (e.g. preservative-free solutions tailored packaging or pack-size).
  • Collaborate with baking center to create client-specific product formulations and pricing strategies that enhance long-term partnerships.
  • Routine customer visit and design full year customer marketing plan aligned with sales and BC.
  • Other tasks assigned by line managers.

Qualifications :

  • Bachelors degree in Marketing Business or Food Science; MBA preferred.
  • 10 years of experience in B2B channel marketing preferably in FMCG food ingredients or related industries.
  • Proven expertise in customer segmentation trade marketing omni channel events execution.
  • Strong understanding of bakery industry dynamics including Western/Chinese bakery trends OEM operations and foodservice demands.
  • Proficiency or familiar in the operation of the sales and technical support teams
  • Exceptional leadership negotiation and stakeholder management skills.
  • Fluency in English and Mandarin required.

Additional Information :

Lesaffre Values

Know understand and demonstrate the Lesaffre values of

  • TRUST
  • ENTREPRENEURSHIP
  • PASSION
  • HUMILITY AND
  • RESPECT with work colleagues and business partners.

Remote Work :

No


Employment Type :

Full-time

Industrial in Brand ManufacturesMap strategic client profiles (e.g. large-scale brand manufacturers packaging goods innovators) and align solutions to their operational and R&D needs.Develop co-branded marketing campaigns communication calendar and annual promotional plans to drive adoption of speci...
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Key Skills

  • Jboss Seam
  • Cyber Security
  • Industrial Sales
  • Informatica
  • Logistics

About Company

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PushBots provides a single and inclusive command center for digital products  through which they can reach all their customers on mobile or desktop via notifications.  PushBots helps businesses to analyze their user base, reach them on both mobile and web, track every message performa ... View more

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