Head of Content
Head of Content
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Job Description
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Job Description:
Airbus Commercial is looking for a Head of Content to join our Communications team in Herndon Virginia.
The Head of Content leads the development and execution of Airbuss multi-channel content strategy in the U.S. across internal external and audiovisual platforms ensuring alignment between the Airbus brand identity global top company objectives and regional strategic priorities. The role delivers clear consistent messaging that builds brand relevance engages key stakeholders protects Airbuss corporate reputation and fosters pride in the companys mission and purpose. The HO Content works closely with business and functional stakeholders to align content for campaign timelines product announcements and market positioning.
Meet the Team:
Our Communications team members provide effective communications to support a variety of Airbus programs through strategic internal external social media and crisis communications. Our team is fluent in all areas of digital communications media and public relations. We leverage available channels and tools as well as creating new ones. We partner with business units throughout Airbus to position the company as a brand of choice for external customers and employees alike. Join the Communications team and help tell the Airbus story.
Your Working Environment
The Washington D.C. metro area is home to multiple Airbus offices: In our nations capital you will find the Airbus Experience Center a collection of interactive multimedia exhibitions highlighting the extensive role the company plays in the aviation aerospace and defense industries in the U.S. and around the world. The D.C. area is also home to our regional corporate headquarters located adjacent to Washington Dulles International Airport (IAD) - it makes flying in a breeze!
How We Care for You:
Financial Rewards: Competitive base salary incentive compensation which may include profit sharing schemes retirement savings plan and the ability to participate in an Employee Stock Ownership Plan (ESOP)
Work/Life Balance: Paid time off including personal time holidays and a generous paid parental leave program.
Health & Welfare: Comprehensive insurance coverage including medical (traditional and high-deductible health plans) prescription dental vision life disability Employee Assistance Plan (EAP) and other supplemental benefit coverages.
Individual Development: Upskilling and development opportunities through our global Leadership University including unlimited access to 10000 e-learning courses focusing on ways to develop your employability certifications career path as well as the opportunity to participate in accelerated development programmes and both national and international mobility.
Your Challenges:
One Voice Content
Develop and implement a comprehensive content strategy to engage both external and internal stakeholders to align with Airbus values culture and purpose.
Ensure the Airbus brand voice is consistent and clear using engaging and meaningful storytelling to simplify technical concepts and connect with diverse audiences.
Strengthen Airbus visibility and relevance among key stakeholders reinforcing industry leadership and supporting brand-building efforts in the U.S. market.
Internal Communications
Collaborate with HR and business leaders to produce compelling employee communications (e.g. intranet articles employee newsletters executive messages) that are consistent in tone and aligned with the broader company narrative band regional priorities.
Oversee the distribution of internal content across appropriate channels and monitor engagement and feedback to continuously improve relevance and effectiveness.
Ensure that internal content aligns with the Airbus mission and values highlights Airbuss achievements to reinforce industry leadership and fosters pride in our purpose among employees.
Ensure consistency with global employee communications themes and formats
External
Lead the creation of external content (traditional and digital media assets) while ensuring an integrated 360 communication approach.
Work closely with business stakeholders to align content for campaign timelines product announcements and market positioning.
Strengthen Airbuss external narrative by identifying storytelling opportunities aligning content with global priorities and adapting key messages to resonate within the U.S. market context.
Manage proactive and reactive media relations strategy for both traditional and social media
Audiovisual
Responsible for the production of all audiovisual content (videos graphics webinars etc.) to bring Airbuss stories to life across various platforms.
Guide the development of compelling scripts and visual narratives that reflect Airbuss messaging and technical expertise in formats that resonate with diverse audiences.
Manage end-to-end audiovisual projects guiding internal teams and external partners to ensure creative quality and brand consistency.
Ensure all multimedia content is on-brand optimized for various platforms and audiences and contributes meaningfully to audience engagement.
Explore and integrate emerging formats (e.g. interactive media virtual events) to expand Airbuss content reach and deepen stakeholder engagement.
Content & Asset Management
Drive content operations by managing editorial calendars workflows and cross-functional coordination to ensure efficient consistent and timely delivery of content across the organization.
Oversee digital asset management systems and maintain a centralized up-to-date content library while upholding content governance standards (including branding style accessibility and quality) and updating materials as needed.
Leverage data and performance metrics to extract actionable insights and continuously optimize content effectiveness based on industry best practices.
Lead strategic content initiatives including special projects and the exploration of new distribution approaches or campaign formats ensuring alignment with business objectives and successful integration into the broader strategy. Team Management
Mentor and guide the content team strengthening skills encouraging cross-department collaboration and ensuring all content aligns with Airbuss messaging while contributing to reputation protection through proactive coordination with PR and communications.
Your Boarding Pass:
Required Education:
Bachelors degree in Communications Marketing Journalism or a related field
Masters degree is a plus
Experience:
12 years of experience in content strategy content marketing or communications including proven experience managing and mentoring a content team.
Experience in aerospace and in a global and matrixed organization is preferred.
Excellent writing editing and storytelling skills with the ability to craft a consistent brand voice and simplify technical concepts for broad audiences.
Excellent understanding of multi-channel content strategy and digital platforms (social media internal communication channels) ensuring coherent messaging across all.
Demonstrated knowledge of content analytics tools and current trends in digital content and media formats.
Proven project management and organizational skills capable of handling multiple content projects deadlines and cross-functional coordination.
Proven experience managing and developing a communications team and working with leadership.
Familiarity with content management systems and digital asset management tools and experience maintaining content governance standards.
Excellent interpersonal and communication skills with the ability to collaborate effectively with stakeholders at all levels and across cultures.
Communication Skills:
Fluent in English (written and spoken)
French a plus.
Travel Required:
10-15% Domestic and International
Citizenship:
Able to work in US without current or future need for visa sponsorship
Physical Requirements:
Onsite or remote: Approximately 60% onsite presence in the Herndon VA office and 40% remote work per Airbus policy.
Vision: Able to see and read computer screens and printed materials and to review graphic/video content daily.
Hearing: Able to hear and participate in conversations in person and via phone/videoconference daily.
Speaking: Able to speak clearly in meetings and presentations and to communicate information to groups on a daily basis.
Equipment Operation: Able to operate standard office equipment (computer phone videoconferencing) as part of daily duties.
Carrying: Able to carry light materials such as a laptop documents or promotional items up to TBD as needed.
Lifting: Able to lift office materials or equipment up to TBD occasionally as required.
Pushing/Pulling: Able to push or pull minor office furniture or equipment (e.g. chairs display stands) occasionally.
Sitting: Able to sit for extended periods (e.g. at a desk or in meetings) on a daily basis. Standing/Walking: Able to stand during presentations or events and walk within office and event facilities.
Travel: Able to travel domestically and internationally up to approximately TBD of the time and on short notice when required.
Personal Protective Equipment: Not typically required in an office setting. Must be able to comply with all safety requirements (e.g. safety shoes glasses...) when visiting Airbus production sites or events where such equipment is necessary.
Take your career to a new level and apply online now!
A full job description will be provided to candidates who progress to the interview stage or any candidate upon request.
This job requires an awareness of any potential compliance risks and a commitment to act with integrity as the foundation for the Companys success reputation and sustainable growth.
Company:
Airbus Americas Inc.Employment Type:
US - Direct HireExperience Level:
ProfessionalRemote Type:
On-siteJob Family:
Company Communication------
Job Posting End Date: 09.15.2025------
By submitting your CV or application you are consenting to Airbus using and storing information about you for monitoring purposes relating to your application or future employment. This information will only be used by Airbus.
Airbus is committed to achieving workforce diversity and creating an inclusive working environment. We welcome all applications irrespective of social and cultural background age gender disability sexual orientation or religious belief.
Airbus is and always has been committed to equal opportunities for all. As such we will never ask for any type of monetary exchange in the frame of a recruitment process. Any impersonation of Airbus to do so should be reported to.
Required Experience:
Director
Employment Type
Full-Time
