Brand Manager - F&B, Good English

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profile Job Location:

Bangkok - Thailand

profile Monthly Salary: Not Disclosed
Posted on: 30+ days ago
Vacancies: 1 Vacancy
The job posting is outdated and position may be filled

Job Summary

Job Description

Our client is one of Thailands biggest manufacturers of dairy products.

Key Accountabilities:

  • Develop and execute strategies for the assigned portfolio and brand to meet business targets.
  • Translate overall strategies into a comprehensive integrated marketing plan.
  • Lead the team in creating impactful marketing plans with actionable initiatives.
  • Ensure successful implementation of approved marketing programs to achieve the set goals.
  • Manage the A&P (Advertising & Promotion) budget effectively to ensure alignment with business objectives.
  • Supervise and mentor the team to meet performance targets while fostering skill development.
  • Align brand and product strategies with business objectives to drive success.
  • Lead the team in converting strategic direction into a clear integrated marketing plan.
  • Create and implement portfolio and brand strategies to ensure brand objectives are achieved.
  • Drive cross-functional collaboration for new product development projects ensuring timely product launches.
  • Gather consumer insights through market research studies and regular field visits to identify market opportunities and strengthen brand equity.
  • Monitor and manage brand expenditures understanding cost elements that impact brand profitability.
  • Collaborate with internal teams (Sales Trade Marketing Supply Chain Finance etc.) to ensure the smooth execution of brand activities.
  • Manage external partners (agencies research firms suppliers etc.) to ensure brand activities align with set objectives.
  • Lead coach and motivate subordinates (ABMs) to achieve team goals and targets.
  • Provide clear career development paths for subordinates offering guidance and motivation to help them improve skills and advance in their careers.

Qualifications:

  • Bachelors degree in Marketing Mass Communication Business Administration Management or a related field.
  • 3-5 years of experience in soy or plant-based milk/products or related industries.
  • 5-7 years of brand management experience within FMCG.
  • Strong organizational and planning skills.
  • High adaptability and excellent interpersonal skills.
  • Proven leadership capabilities.
  • Strong understanding of financial management principles.
  • Excellent written and verbal communication skills across departments.
  • Skilled in negotiation and delivering presentations.
  • Ability to thrive in high-pressure dynamic environments.

Required Experience:

Manager

Job DescriptionOur client is one of Thailands biggest manufacturers of dairy products.Key Accountabilities:Develop and execute strategies for the assigned portfolio and brand to meet business targets.Translate overall strategies into a comprehensive integrated marketing plan.Lead the team in creatin...
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Key Skills

  • Bidding
  • Arabic Speaking
  • Fund Management
  • ERP
  • Airlines
  • Corrosion

About Company

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We are the largest independently run recruitment and outsourcing company in Thailand, our aim is to become the No. 1 market leader in Thailand.

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