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Job Summary:
We are looking for a creative & results-driven Digital Marketing Specialist to joing our team. The ideal candidate will develop implement optimize & evaluate digital marketing campaigns across various digital platforms (both organic & paid) to drive awareness acquisition conversion & retention / engagement. This role also requires a strong understanding of digital marketing tools analytics & trends.
Responsibilities:
Strategy Development: Plan & execute digital marketing strategies to achieve business goals
Content Marketing: Create curate & manage content to support marketing campaigns
Campaign Planning: Conceptualize plan & execute digital marketing campaigns across channels; manage paid advertising campaigns & analyze performance
Social Media Management: Develop & maintain social media calendars & post schedules; engage with audience to build community and loyalty
Collaboration: Work with cross-functional teams to align marketing efforts; stay up-to-date with trends & best practices
Requirements & Qualifications:
Bachelors degree in marketing business communications or related field
At least 2 years experience in digital marketing or similar roles
Strong knowledge of creating and evaluating social media content
Familiar with ongoing trends on social media
Proficiency in digital marketing tools & platforms
Creative thinking & attention to detail
Excellent communication & copywriting skill
Familiar with Facebook / Tiktok Ads YouTube Ads to Google Ads
Having knowledge of SEO/SEM (keywords) is a plus
Having a certificate in the field of digital marketing is a plus
Required Experience:
Unclear Seniority
Conditional