drjobs Trade Planning Manager

Trade Planning Manager

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1 Vacancy
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Job Location drjobs

Bangkok - Thailand

Yearly Salary drjobs

THB 90000 - 120000

Vacancy

1 Vacancy

Job Description

Job Description

Responsibilities:

Trade Planning & Strategy

  • Develop and implement trade planning strategies aligned with business goals for all product categories.
  • Analyze market data and consumer insights to create a comprehensive assortment plan balancing product quantities and pricing to meet financial objectives.
  • Collaborate with commercial and marketing teams to ensure trade plans align with merchandising strategies.

Promotions & Commercial Campaigns

  • Lead the development of trade promotional strategies for key customers and channels driving category growth.
  • Partner with marketing and business intelligence teams to craft and execute commercial campaigns that boost sales performance.
  • Monitor the success of trade promotions and marketing investments making adjustments to maximize ROI.
  • Ensure trade marketing initiatives reflect consumer trends and are executed effectively at the store level.

Product Assortment & Merchandising

  • Define and finalize assortment plans based on market insights and customer feedback.
  • Oversee the development of promotional programs designed to enhance product sales.
  • Collaborate with business intelligence teams to analyze campaign results and generate actionable insights for future initiatives.

Performance Monitoring & Optimization

  • Track analyze and report on trade campaign performance product assortment effectiveness and promotional ROI.
  • Continuously optimize trade planning strategies based on sales data market trends and customer feedback.
  • Ensure that trade initiatives are executed in alignment with broader business strategies and revenue targets.

Qualifications:

Education & Experience

  • Bachelors degree in Marketing Business or a related field.
  • 5 years of experience in trade marketing or category management (FMCG or Retail experience preferred).
  • Strong analytical and strategic thinking skills with the ability to turn insights into actionable business strategies.
  • Excellent communication and presentation skills to effectively engage stakeholders across departments.
  • Proven track record in managing trade promotions developing campaigns and driving revenue growth.
  • Highly organized detail-oriented and capable of thriving in a fast-paced environment.
  • Creative problem solver with a data-driven approach to optimizing trade performance.

Required Experience:

Manager

Employment Type

Full-Time

Company Industry

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