drjobs Ad Operations / Paid Media Specialist

Ad Operations / Paid Media Specialist

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1 Vacancy
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Job Location drjobs

Mandaluyong - Philippines

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

Responsibilities:

Advertising Operations - Search
  • Collaborate with the team to fulfill clients digital marketing needs particularly in search marketing.
  • Implement and manage paid search programmatic and display advertising campaigns.
  • Conduct comprehensive analysis and reporting of clients baseline search performance.
  • Generate recommendations based on best practices to enhance clients page rankings.
  • Strategize and execute PPC campaigns including conceptualization administration management optimization and reporting.
  • Utilize reporting and analytics tools for monitoring and presenting campaign performance to stakeholders.
  • Provide insights and recommendations to improve landing page effectiveness.
  • Stay updated on search trends and integrate best practices into Skyrocket Studios operations.
  • Utilize tools efficiently to enhance performance reporting and client recommendations.
Advertising Operations - Social
  • Work with the team to meet clients digital marketing needs across various social media platforms.
  • Develop and manage paid social advertising campaigns.
  • Conduct thorough analysis and reporting of campaign performance metrics.
  • Offer recommendations for optimizing social media campaigns based on data insights.
  • Conceptualize execute and optimize social media advertising strategies.
  • Utilize reporting and analytics tools to track and present campaign performance to stakeholders.
  • Collaborate with other departments to align campaign strategies and optimize performance.
  • Stay informed about social media trends and best practices to enhance campaign effectiveness.
  • Effectively utilize digital marketing tools and platforms for performance improvement and client recommendations.
Advertising Operations - General
  • Have broad knowledge of all digital marketing channels their applications and execution methods
  • Understand analytics tools / platforms and interpret data for more improved decision making
  • Understand the concept of A/B testing and campaign optimization
  • Craft full-funnel digital marketing strategies for clients
  • Work with other departments for campaign strategy and optimization
  • Manage reporting via reporting / analytics tools (e.g. Google Data Studio) and present to all stakeholders
  • Work with the team to ensure clients digital marketing needs are met
  • Research using digital marketing tools or search
Industry Knowledge
  • Stay informed about market developments and opportunities within the advertising digital creative technology marketing and consulting industries.
  • Keep abreast of digital marketing techniques and trends to inform strategy and decision-making.
  • Share industry knowledge openly and regularly with the team to foster continuous learning and improvement.

Requirements:

  • Possess exceptional interpersonal and public relations skills.
  • Demonstrate strong analytical abilities making data-driven decisions.
  • Communicate effectively and present ideas convincingly.
  • Highly organized particularly with digital collaboration tools like Google Drive and Asana.
  • Collaborative team player with an entrepreneurial mindset and proactive approach.
  • Customer-centric with a passion for delivering outstanding customer experiences.
  • Knowledge of digital marketing advertising creative technology and the broader advertising industry is advantageous.
  • Proficient with Google Suite products especially Google Sheets.
  • Familiarity with various social media advertising platforms.
  • Facebook/Meta Blueprint/Google Certification is a plus.

Required Experience:

Manager

Employment Type

Full-Time

Company Industry

Department / Functional Area

Digital Marketing

About Company

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