Senior Performance Marketing Specialist

Warsaw - Poland

Monthly Salary: Not Disclosed

Posted on: 30+ days ago

Vacancies: 1 Vacancy

Job Summary

About us

We are a performance marketing agency managing over $120M in annual media spend focused on lead generation for U.S.-based companies operating in the home improvement industry.

We are seeking a skilled Senior Performance Marketing Specialist with 5 years of deep experience including programmatic native video and social ad platforms.

Key Responsibilities

Client Launching & New Niche Testing:

Launch new clients and test new niches in lead generation across Facebook Google and other ad networks.
Strategically plan execute and optimize campaigns for new clients
Ensure structured testing performance measurement and data-driven decision-making.
Identify and implement best practices for scaling successful campaigns while minimizing risks in new market tests.

Cross-Department Collaboration:

Work closely with internal teams including designers sales and the CRO department to align media buying strategies.
Share insights and test findings to improve creative development landing page performance and lead conversion rates as well as quality.
Collaborate with project managers to ensure campaign objectives are aligned with client expectations and business outcomes.

Innovation and Strategy Development:

Be part of our Innovation Department supporting the discovery and testing of new ad platforms strategies and tools
Identify test and evaluate emerging platforms (e.g. DV360 Search360 Roku Stirista Reddit Rumble Quora X Native DSPs. etc.) to identify new lead generation opportunities
Stay ahead of industry trends platform changes and competitor strategies to maintain a competitive edge.

Requirements :

Attributes we re looking for:

Highly dedicated self-motivated and responsible
Strong sense of accountability attention to detail and a creative mindset
Excellent communication skills and a proactive collaborator
Strong problem-solving and critical thinking abilities
Adaptable and eager to learn in a fast-changing environment
Demonstrates initiative and creativity
Effective time and project management skills
Comfortable using AI to increase efficiency reduce time on manual tasks and enhance decision-making in day-to-day media buying work
Eager to contribute to the companys growth while continuously pursuing personal and professional development.

Requirements

Minimum 5 years of media buying experience focused on lead generation
Proven track record on Facebook Ads and Google Ads (Search Display)
Experience with at least 4 different ad platforms preferably at least one from each category:
Programmatic (e.g. DV360 Search360)
Video (e.g. Roku YouTube TikTok)
Social (e.g. Reddit X Quora)
Native (e.g. Taboola Outbrain)
Experience running at least 4 different niches across different ad platforms
At least 4 years of experience running ads in the US with an understanding of cultural nuances to adapt campaigns for diverse audiences
Proficiency in mastering marketing strategies and good knowledge of targeting and segmentation
Creative thinking with a keen eye for detail and design
Demonstrated experience using AI tools to enhance speed accuracy or creativity in media buying (e.g. ChatGPT Midjourney Freepik Perplexity etc.).
Be prepared to show examples of how AI has helped you improve your workflow performance or scale
Experience in working independently and collaboratively in a remote setting
Strong analytical skills and data-driven thinking
Experience in people management is a big plus but not required
Ability to build respectful and positive relationships with colleagues
Excellent writing and communication skills in English

What we offer:

Flexible Remote Work.

Enjoy the freedom to work from any comfortable location within the CET time zone allowing you to create your ideal work environment.

Work-Life balance:

Full-time employment with a flexible schedule to accommodate your personal needs

Generous paid vacation policy to ensure you have time to recharge

Emphasis on maintaining a healthy work-life balance

Comprehensive benefits:

Attractive benefits package to support your health and well-being

Performance-based bonus system to reward your contributions

Professional growth:

Collaborate with a highly skilled and professional team

Opportunities for continuous learning and career advancement

Unique work culture.

Join a diverse international team that values innovation collaboration and mutual respect.

Remote Work :

Yes

Employment Type :

Full-time

About usWe are a performance marketing agency managing over $120M in annual media spend focused on lead generation for U.S.-based companies operating in the home improvement industry.We are seeking a skilled Senior Performance Marketing Specialist with 5 years of deep experience including programmat...