Our client is a sizable firm that focuses in innovation and technology.
Manager / Assistant Manger Global Marketing
Responsibilities:
Develop and execute the marketing strategy for the Business Development team
Work with internal and external marketing and communications partners to develop content that supports all stages of the sales funnel helping drive awareness generate leads and ultimately turn marketing leads to landing opportunities including PR articles case studies industry-specific content and relevant content for our audience
Set target KPI to increase awareness acquisitions and engagement from paid and organic campaigns
Manage Marketing budget: Track progress against allocated budgets re-allocate if needed and accrue for any necessary costs at year-end
Serve as the point person and project/event manager for the Business Development team
Host delegation visit and promote Hong Kong as the Innovation and Technology hub
Perform any other duties as assigned
Requirements:
Bachelors degree in Marketing Business eCommerce Communications or related discipline
Minimum of 8 years hands-on experience in digital marketing or management of marketing programmes. With strengths in creativity video content production content marketing is a plus. Commencing position will be commensurate with qualifications relevant experience and competencies.
Hands-on experience in campaign development and management across various social media platforms such as LinkedIn Facebook Instagram YouTube WeChat etc.
Understanding of I&T ecosystem and Start-up community environment
Proven experience in developing and executing projects
Interested candidates please send your resume (MS Word document) including employment history present and expected salary to
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