Planner
Planner
Posted on :
21-08-2025
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1 Vacancy
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Job Description
Position at EssenceMediaCom
Overview of job
Essencemediacom is an agency of GroupM the worlds largest media investment company and are a part of fact we are responsible for one in every three ads you see globally. We are currently looking for a Plannerto join us. In this role you will be responsible as a supporting role in delivering integrated planning recommendations and ensuring smooth account coordination internally and externally with our clients.
At GroupM APAC our people are our strength which is why fostering a culture of diversity and inclusion is important to us.
Reporting of the role
This role reports to: Digital Director.
3 best things about the job:
- You will work on various accounts which will challenge your critical thinking & creative ideations.
- Having fun whilst learning on the job from best people in the industry.
- Dare to be different to stand out from the crowd & strive to succeed.
In this role your goals will be:
In three months:
In three months:
- You should be familiar with our proprietary tools & standard industry tools and team/account process.
- You should be able to come up with media recommendations in consultation with the Business Director / Planning Director and handle day-to-day client queries on the media recommendations.
- You should understand and be able to handle the internal processes in GroupM & Essencemediacom in terms of planning invoicing and activations etc
In six months:
- You should have master client reporting and tracking of booked media.
- You would have confidently presented media recommendations to clients face-to-face.
- You should have met all the clients that you work with gained a fair knowledge of your clients businesses and understand how they work.
- You should have built a comfortable rapport with your team members and your clients.
In 12 months:
- You should have gained full knowledge/overview on your clients businesses and know what works in order to achieve the clients business objectives.
- You should be able to handle clients day-to-day activities and be able to propose ideas and challenge the briefs/requests.
- You should have participated in new business pitches.
What your day job looks like at Essencemediacom:
- Day-to-day client servicing and relationship management.
- Work with various teams internally to support the clients requests and manage campaign executions.
- Coordinate with local Essencemediacom offices on campaign planning with APAC markets.
- Offline campaign planning including Print OOH to support entire campaign recommendation.
- Digital & social display campaign planning implementation and optimisation along with integration with the wider comms.
- Deployment of best-in-market targeting & tracking tools.
- Extract report & analyse clients digital campaign performance.
Minimum qualifications:
- Graduate degree relating to business/marketing/communication.
- 2-3 years experience in media planning/digital media preferablyin a media agency.
- Excellent in spoken and written English & Chinese. (both Cantonese & Mandarin)
- Experience and knowledge on SEM are a plus.
- Experience with ad-serving tools such as Sizmek & Double Click.
- Rigorous & comfortable with numbers.
- Sensitive to numbers and great knowledge of Excel & PowerPoint.
- Comfortable with meeting clients & great presentation skills.
- A strong and genuine interest in media and an appreciation of the part it plays in advertising is vital.
- You are a team player with good interpersonal skills and you thrive in an energetic and fast paced environment.
- Candidates with less experience will consider as Planner.
More About Essencemediacom
We are a global communications agency leading with breakthrough thinking building explosive growth for brands and helping our clients see the bigger picture. Our daring global network of 10000 influencers help our clients breach traditional boundaries in media uncover novel ideas and unleash exponential growth. Essencemediacom challenges conventional thinking to build propel and supercharge our clients businesses at scale and lead our industry in critical areas such as diversity equity inclusion and sustainability.
Essencemediacom understands that our people are tasked with big goals: building breakthrough growth for brands and leading with breakthrough thinking in our industry. Our people are at the heart of this work because their ideas will enable us to decode the intersections of people content and technology to bring our aspirations to life. Our success is down to our eclectic diverse and talented people.
Essencemediacom is a place for us to grow our careers and expand our horizons. Essencemediacom is committed to building an agency culture that supports our people puts diversity at the forefront of our operations and creates opportunity for all. This collective culture will be our new power where ideas are freely exchanged and collaboration is actively encouraged in a place where you can innovate in our hyperconnected world.
For more information visit
Find us on Twitter @Essencemediacomglobal
Like us on Facebook at us on LinkedIn at
More about GroupM
GroupMis the leading global media investment management group serving as the parent to WPP media agencies including MindshareMediaCom Wavemaker Essence and m/SIX as well as the programmatic digital media platformXaxis each globaloperationsin their own right with leading market purpose is to maximize the performance of WPPs media agencies by operating as leader and collaborator in trading content creation sports digital finance and proprietary tool is to deliverunrivaledmarketplace advantage to its clients stakeholders and people and is increasingly working closely for the benefit of clients with WPPs data investment management group Kantar. TogetherGroupMand Kantar account for over 50% of WPPs group revenues of more than $20 billion.
Hong Kongs small yet highly dynamic and efficient media market means it gets to operate with agility. Its internet and digital penetration continues to grow year-on-year and has the highest smartphone penetration in Asia Pacific at 87% while tablet ownership clocks in at 57%. Hong Kongs digital market boasts a healthy mix of local regional and global players providing new opportunities in the media space.
If you want a future in media and communications and believe in Hong Kongs belief of work hard play hard there is clearly no place more vibrant challenging and exciting than Hong Kong where opportunities for you to innovate and grow are unparalleled.
#LI-Promoted
Employment Type
Full-Time
Key Skills
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