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1 Vacancy
Location:
Rosedale Office BuildingDepartment:
Corporate CommunicationsShift:
First Shift (United States of America)Standard Weekly Hours:
40Summary:
The Director of Public Relations reports to theVice President of Public Relations Corporate Communications. This individual is responsible for researching planning implementing and evaluating external communications strategies and tactics that promote and support Cook ChildrensPromise values and strategic initiatives.
This role serves as asystem spokespersonandleads media relations. The director organizes and executes external communication strategies using media relations social media online newsrooms podcasting and crisis communication. This individual ensures the Cook Childrens brand is appropriately executed through all external communication channels. This position is responsible for both the strategic and tactical execution of these efforts.
Public-facing communications such as articles press releases and videos require a strong attention to detail excellent writing skills and the ability to work under tight deadlines. The PR director will create and execute strategies for public-facinghealth carecommunication initiatives including campaigns for vaccines mental health and disease/injury prevention. This individual also guides leadership on strategies for communicating important messages.
This position directs the content and visual identity for social media news media and . They will oversee all aspects of external publications including media interviews articles social media content and various communication efforts with external partners. The director is also theproducer for the Raising Joy podcast. The director works closely with leadership and CCPN physicians who serve assubject matter experts to ensure all external communication is accurate timely and relevant to Cook Childrens audiences. This individual also manages crisis communication efforts which includes planning training and tabletop drills and works effectively in tandem with the Director of Internal Communications.
This position manages multiple complex communications projects from concept to completion and must be an excellent multitasker. The director is also responsible for analyzing the results and effectiveness of outreach efforts. The director manages a team of 5-10 PR professionals writers and interns and is responsible for mentoring coaching making hiring decisions and performing performance reviews. The position regularly interacts with senior executives physicians employees patients families volunteers community leaders and partners. The director must be aware of legal and regulatory guidelines related to the release of public information privacy HIPAA PHI etc.
Qualifications:
Bachelors degree required in business journalism communications/public relations marketing education or liberal arts.
Masters degree in PR/comms preferred as well as accreditation in public relations (APR) from Public Relations Society of America.
7-10 years of experience required in external communications or public relations in a mid-to-large size organization either at headquarters level or within a major business or operating unit.
Excellent communication presentation and interpersonal skills.
Has ability to effectively communicate with individuals on all levels of the organization.
Relevant experience in health care insurance government consulting advertising/public relations agencies.
About Us:
Cook Childrens Health Care System
Cook Childrens Health Care System offers a unique approach to caring for children because we are one of the countrys leading integrated pediatric health care delivery organizations. Patients benefit from the integrated system because it allows Cook Childrens to use all of its resources to treat a patient and allows for easy communication between the various companies by physicians with a focus on caring for children and adolescents.
Cook Childrens is an equal opportunity employer. As such Cook Childrens offers equal employment opportunities without regard to race color religion sex age national origin physical or mental disability pregnancy protected veteran status genetic information or any other protected class in accordance with applicable federal laws. These opportunities include terms conditions and privileges of employment including but not limited to hiring job placement training compensation discipline advancement and termination.
Required Experience:
Director
Full-Time