Key purpose:
To establish new business channels call on and maintain relationships with existing customers as well as take ownership of the area of responsibility in the East London region.
Duties and responsibilities:
- Achievement of Sales Budget (Revenue Margin Units)
- Support the implementation of the Stores strategy
- Canvassing and opening of new customer accounts based on their viability as future customers
- Assist with the credit application process
- Provide the customer with stands P O S material claims and rotation procedure training
- Assist with consignment stock process when required
- Update customer database by providing new information regarding new customers and/or updating existing information
- Monthly SBO meeting with Regional Manager to feedback status of new business
- Monitor monthly sales per customer using the Sales Management process
- Buying patterns and volumes (increasing/decreasing/stable number of units) and profitability of customers
- The setting up model stocks per customer i e unit mix required and sold
- Stock rotation in line with consignment stock/model stock levels
- The need for scrap recovery
- Customer satisfaction levels through joint visitations with Regional Manager
- Appropriate support in master and dynamic route planning in collaboration with warehouse staff and Value logistics
- Selling of concepts and ideas to customer such as the Strategy routing schedule etc
- Appropriate links between internal and external customers eg Debtors customer integration centre warehousing and the customer)
- A set daily calling cycle
- Introduce new marketing and promotion ideas and assisting the customer in aligning its strategy with that of the Company (marketing strategy)
- Provide input into the sales budgeting process on an annual basis
- Daily extrapolation of sales information from the SAP system to assess actual units against target units and implement a plan of action if necessary
- Manage and monitor gross profit on a daily basis and implement action plan if necessary
- Provide regular presentations/training to customers on products and pricing to ensure that the customers are kept up to date with technical product changes
- Build customer relations by planning controlling and updating delivery schedules pricing customer model stocks
- Ascertain whether correct pricing structures are in place at all times
- Host regular trade evenings and suitable entertainment in order to promote the product and grow/develop customer relations
- Initiate and monitor all promotional activity to develop and grow existing customer base and market share in consultation with the customer and Regional Manager
- Respond timeously to all queries raised by customers
- Follow up on all cases of dissatisfied customers and ensure that an action plan is implemented to resolve such cases to everyones satisfaction
- Build and maintain satisfactory working relationships with customer liaison debtors warehouse staff and value logistics (customer information centre)
- Ensure daily and weekly discussions take place with customer liaison (customer interface centre CIC) and other aforementioned stakeholders to ensure that all customer queries are followed up and satisfactorily resolved
- Assist customer liaison department with maintaining customer base by updating customer information when necessary
- Provide monthly feedback to the Regional Manager on all activities relating to the customer
- Co responsible with debtors for effective timeous collection of outstanding debtors monies
- In collaboration with debtors ensure that all outstanding debtors are less than 45 days at all times
- Assist debtors staff in resolving customer queries
- Proactively manage customers with potentially high risk for the Company and liaise with debtors in respect of any action planning that needs to be done
- Responsible for ensuring that vehicles and other company equipment are maintained in accordance with company policy and procedure
- Reduce operational costs by optimizing company resources (cell phone car etc) and curbing unnecessary expenses
- Monitor buying patterns of all customers to assist in the forecasting of stock requirements on a monthly basis
- Ensure proper planning and monitoring of consignment stock in line with stock movement
- Monitor stock rotations and replenish with new stock in need
- Assist the customer in managing their own stock levels and mix
- Liaise with warehouse on an ongoing basis to ensure optimal availability of stock in an effort to resolve any outstanding queries
Qualifications and experience:
- 3 year degree/diploma in Management / Marketing
- 23 years experience in a service / relationship management role
- Considerable Sales experience
- Valid drivers licence