General Duties and Responsibilities:
- Create schedule and post content across various social media platforms.
- Monitor social media trends and competitor activities to adjust strategies accordingly.
- Analyse social media metrics and prepare reports to evaluate the effectiveness of campaigns.
- Collaborate with the graphic design team to ensure engaging graphics and visuals for social media posts
- Collaborate with the web development team to finalize and optimize landing pages.
- Conduct keyword research and integrate SEO best practices into website content.
- Create review and edit content to ensure it aligns with SEO strategies.
- Monitor and analyse website traffic using tools like Google Analytics and make datadriven decisions to improve performance.
- Ensure the website is SEOfriendly including proper use of meta tags alt texts and internal linking.
- Serve as the primary point of contact for clients understanding their needs and managing their accounts effectively.
- Develop and maintain strong relationships with clients ensuring their satisfaction with our services.
- Prepare and present regular reports on account status campaign performance and upcoming initiatives.
- Coordinate with internal teams to ensure timely delivery of projects and campaigns.
- Lead and manage digital marketing projects from inception to completion.
- Develop project plans and timelines ensuring all deliverables are met on time and within scope.
- Coordinate with crossfunctional teams to ensure seamless execution of marketing campaigns.
- Be willing to participate in projects and tasks outside the core scope of social media SEO and account management as needed.
- Assist with various internal company projects and initiatives that may arise demonstrating flexibility and adaptability.
- Collaborate with different departments to support the overall goals and objectives of the company.
Required Skills and Qualifications
- Bachelors degree in Psychology Strategic Brand Management Marketing Communications or related field.
- Basic understanding of SEO principles beneficial
- Understanding of current digital marketing trends and best practices beneficial
- Excellent written and verbal communication skills
- Strong organizational skills with the ability to manage multiple projects and deadlines in a fastpaced environment.
- Demonstrated project management skills
- Strong analytical and problemsolving skills.
- Detailoriented with a strong focus on quality and accuracy.
- Ability to work independently and as part of a team in a fastpaced environment.