Marketing Executive - Pullman VÅ©ng TÃ u
Marketing Executive - Pullman VÅ©ng TÃ u
Posted on :
16-07-2025
Employer Active
1 Vacancy
Job Alert
You will be updated with latest job alerts via emailValid email field required
Send jobs
Share
Send me jobs like this
Job Alert
You will be updated with latest job alerts via emailValid email field required
Send jobs
Job Description
General missions
Key responsibilities include growing the equity of the Hotel and the brand through all communications product and partnerships and using the Accor and Brand platform and tools to drive revenue for rooms and all hotel outlets and services.
Primary Responsibilities
- Brand
- Be fully conversant with the brand its standards and its DNA (visual and written communication product service distribution e.g. brand Packages)
- Manage brand compliance for the hotel to grow the equity of the hotel and outlet brands and the brand equity across all channels
- Manage all marketing/promotional/sales collateral development/production both on and off line
- Communication / Public Relation
- Manage a fully integrated communications calendar for the Hotel around events food and beverage public holidays need periods
- Establish and maintain a relationship with Key local press and local media
- Liaise with the regional Communications team to maximize communications exposure
- Ensure all visual and written communication (internal/external offline/online) is fully aligned with the hotels positioning and brand
- Sponsorship
- To identify opportunities to further expose the hotel and maximize revenue opportunities through sponsoring local sport/cultural/art events that are aligned with the hotel positioning and are sound in delivering a strong ROI
- Drive the marketing and communication (internal and external) of the Hotels CSR commitment
- Loyalty & Partnership
- Ensure the hotel Le Club Accorhotels recognition program is followed and according to the brand promise
- Drive the revenue potential across both rooms and food and beverage from Accor Advantage Plus members with timely offers and account management of the Accor Advantage Plus offices
- To identify complimentary Partnership opportunities to grow the hotel equity (always ensuring our own Loyalty and Subscription programs are protected)
- E-marketing
- Effectively manage the hotels content and images through conducting regular website audits
- Proactively explore all online opportunities for the hotels including but not limited to; local business opportunities city/regional tourism organizations
- Manage the hotels website
- traffic and revenue generation promotional content display
- Manage the hotel email database and e communication activity
- Manage online advertising for the hotel (display banners SEM/PPC etc)
- Manage the online promotion for conference and catering and food and beverage activity at the hotel
- Set-up manage social media accounts and sharing sites as relevant to the hotels markets (Facebook Twitter You Tube Flickr etc) and develop social networks
- Monitor various media for positive and negative comments and discussions about the Hotel (Tripadvisor Blogs Forums). Take part in conversations and answer comments as a mediator
- Report to appropriate parties negative comments and discussions
- Identify threats and opportunities in user generated content surrounding our Hotel
- Recommend new alternatives or ideas to develop the Hotels online marketing strategies
Qualifications :
- Excellent organizational skills and ability to prioritize tasks
- Be creative and innovative
- Well-groomed at all times to maintain a professional impression of the hotel
- Excellent guest and client relations
- Be results focused and be able to implement activities to drive revenue
- Be very proficient in Microsoft applications
- Establish a good understanding of TARS Accor distribution & pricing
- Have excellent English written and verbal communication skills
- Extremely proactive with all activities to support the hotel
- Be able to work effectively as part of a dynamic team
Additional Information :
YOUR SKILLS & EXPERIENCES
Bachelors Degree or Diploma in Marketing or related field.
Minimum experience required : 1 to 2 years
Fluent in English communication.
Basic design skills or experience with design tools is an advantage
Remote Work :
No
Employment Type :
Full-time
Employment Type
Full-time
Key Skills
Report This Job
Disclaimer: Drjobpro.com is only a platform that connects job seekers and employers. Applicants are advised to conduct their own independent research into the credentials of the prospective employer.We always make certain that our clients do not endorse any request for money payments, thus we advise against sharing any personal or bank-related information with any third party. If you suspect fraud or malpractice, please contact us via contact us page.
