The Branch Sales & Relationship Manager is responsible for leading all aspects of branch operations sales and relationship development to achieve organizational goals around deposits loans new membership checking account penetration and fee revenue. This role blends day-to-day branch oversight with a strong emphasis on outside business calling community relationship building and driving the member experience. The ideal candidate is an energetic leader who thrives in both a performance-driven and service-centric environment.
Key Responsibilities:
Sales & Business Development
- Drive sales performance in deposit growth consumer loans checking accounts new member growth and all ancillary products.
- Develop and implement outbound calling strategies to acquire and deepen consumer and business relationships.
- Identify partnership opportunities with local businesses and community organizations to expand brand visibility and member acquisition.
- Collaborate with key partners including Marketing Indirect Lending consumer Lending Regional Management and the Business Development Team to drive sales and generate business opportunities for the branch.
- Monitor and coach team members to meet branch and individual sales goals.
Community & Relationship Management
- Actively represent the credit union in local community events chambers of commerce and nonprofit organizations.
- Build and maintain relationships with community leaders local businesses and centers of influence.
- Promote the credit unions mission of financial empowerment and community engagement.
Branch Operations & Leadership
- Lead and manage daily branch operations ensuring compliance with all credit union policies procedures and regulatory requirements.
- Handle complex member concerns and escalations with professionalism and resolution-focused strategies.
- Maintain appropriate staffing levels and ensure all team members are trained in sales service and operational standards.
- Foster a high-performing positive team environment focused on growth and member satisfaction.
Performance Management & Reporting
- Track analyze and report on key performance metrics related to sales member acquisition deposit growth and loan production.
- Develop action plans and lead sales huddles to ensure branch and individual performance alignment.
- Collaborate with the regional or senior management team to execute market strategies and community outreach plans.
Compliance & Risk Management
- Ensure branch complies with applicable regulations audit standards security protocols and internal policies.
- Conduct periodic reviews and audits to identify risks correct deficiencies and strengthen compliance practices.
- Serve as a point of escalation for complex member issues or operational challenges providing guidance and resolution.
QUALIFICATIONS & EXPERIENCE
Qualifications:
Education:
- High School Diploma or GED required
- Associates degree preferred
Experience:
- 3 years of experience in financial services or banking with proven sales leadership; credit union experience preferred.
- Prior experience managing a branch or financial center preferred.
- Demonstrated success in outside business development or community outreach.
- Strong interpersonal coaching and team leadership skills.
- Solid understanding of deposit products consumer lending and ancillary services.
- Excellent time management organization and communication abilities.
- Proficiency in Microsoft Office and core banking systems.
Key Performance Indicators (KPIs):
- Deposit and loan growth targets
- New member acquisition
- Checking account penetration
- Fee income (courtesy pay interchange ancillary services)
- Outbound business calls and appointment tracking
- Member satisfaction and branch service scores
Skills & Competencies:
- Strong knowledge of consumer lending regulatory requirements and loan processing.
- Proven ability to drive sales business development and operational efficiencies while maintaining high member service standards.
- Excellent leadership coaching and team-building skills.
- Business development and community engagement experience
- Strong problem-solving and decision-making abilities to effectively address member concerns and operational challenges.
- Familiarity with credit union products services and compliance regulations.
- Experience with DNA core systems (preferred but not required).
- Willingness to travel to other branches or company events as needed.
Physical Requirements:
The physical demands require a person to be able to stand for a period of up to eight (8) hours per day and lift items estimated in weight of 5-10lbs or more.
Salary: The base pay for this position ranges between $65000 and $75000. Additional incentives may be provided as part of a total compensation package. Factors such as but not limited to relevant experience education and skill level may impact the pay for this position.
Benefits:
We offer a range of benefits and perks based on eligibility. These benefits include:
- Health Dental and Vision Insurance
- Company Paid Short Term (STD) & Long Term Disability (LTD)
- Company Paid Employee Basic Term Life Insurance
- Voluntary Term Life Insurance for Spouse & Child(ren)
- Critical Illness Accident and Hospital Indemnity Insurance
- Health Care Flexible Spending Account (FSA)/ Health Savings Account (HAS): Pre-taxed funds available to pay for some health-related expenses
- Tuition Reimbursement
- Employee Discount on Loans Travel Tickets and More!
- 401k Match of up to 5% A Free Annual Retirement Planning Session
- 11 Paid Company Holidays
- Up to 8 paid hours for community volunteerism
- Full time employees accrue 40 hours of sick 10 days of PTO & 1 personal holiday annually. PTO increases to 15 days after the 1st completed year!
Americans with Disabilities Act (ADA):
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential job duties of the position. If you need to request and accommodation please contact Human Resources at ext. 5104 or via email to
First Harvest Credit Union is an Equal Opportunity Employer/Veterans/Disabled
Required Experience:
Manager