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You will be updated with latest job alerts via email£ 40000 - 44000
1 Vacancy
Digital Marketing Manager
Reference number: JR249162
Location: Hybrid working - home and our office in Universal Square Manchester
Working pattern: Full Time 37.5 hours per week
Contract Type: Permanent
Number of roles: 1
Grade: K5
Salary: 40000 - 44000 per annum
We are looking for a Digital Marketing Manager to join our team.
Role Summary
The Digital Marketing Manager is responsible for leading and executing our organic social media and content strategy. Youll drive brand awareness engagement lead generation traffic and customer advocacy and retention across all Kaplan UK brands by owning our social channels and shaping our content output. Working with the wider team youll integrate our social and content strategy into the wider marketing strategy driving a multi-channel marketing approach. The role involves team management strategy campaign planning and execution reporting optimisation and close collaboration with stakeholders to ensure our digital presence resonates with our target B2C and B2B audiences.
This is an excellent opportunity for someone who may be currently working as a Social Media Manager or Digital Marketing Executive who is looking to expand their skills and build their career with an industry leader.
A detailed job description can be viewed here. If the link does not work for you please copy and paste the following URL into your web browser: youll bring to the role
As an experienced marketer with broad hands-on skillset across social channels and content activity youll be able to use your experience to help create plans and ensure your team delivers activity and campaigns that support the marketing and business goals. Youre effective at working on multiple projects and to deadlines and are able to prioritise capacity and workloads to efficiently deliver campaigns and activity to drive marketing performance as an individual and through others.
At least 3 years marketing experience in a similar role across content and social
Experience of managing team members
Experience in creating effective on-brand content and messaging which is activated across a number of channels and platforms
Proven experience in organic social media marketing
Proven experience in content creation and copywriting
Highly organised with exceptional attention to detail
Ability to work to deadlines and manage multiple campaigns
Excellent written and verbal communication skills
Previous experience using social media platforms competitor / data analysis tools content management systems and Google Analytics
Results and measurement focused
Hands on approach and self-motivated
Positive can do attitude
What we do
Kaplan Professional is a leading provider of apprenticeships accountancy / tax / finance & banking courses and professional assessments. For almost 80 years weve helped shape the development and careers of finance professionals.
We are part of the Kaplan group one of the worlds largest and most diverse education and assessment providers. We operate in over 30 countries and maintain relationships and partnerships with more than 1000 school districts colleges and universities professional bodies and over 10000 businesses. Our vast breadth and scope in terms of both capabilities and assets sets us apart.
What we believe in
Our goal is for Kaplan to be a great place to work where everybody can succeed so we truly live and breathe our values: act with integrity grow knowledge empower & support create opportunity drive results together.
Kaplan is a global organisation whose mission is rooted in providing equal access to education and opportunities for advancement to people of all backgrounds. We believe diversity equity and inclusion - of culture experiences perspectives - are paramount to creating success and opportunity in an ever-changing world. As an educator partner and employer Kaplan is committed to promoting an equitable world in which diverse talent can develop advance and thrive.
To view our candidate privacy notice click here.
Our Values
We live breathe and celebrate our values - they drive what we believe in how we behave and guide us in creating a culture of success.
Act with integrity
Empower and support
Create opportunity
Grow knowledge
Drive results together
What we offer
As well as a competitive salary transparent pay structures hybrid/home working where possible and paths for career progression we offer a comprehensive benefits package that includes:
28 days annual leave option to purchase more
Season ticket loan and cycle to work scheme
Big discounts on Kaplan courses for you and your family
Private medical income protection and life insurance
24/7 confidential helpline providing counselling and other support services
Company pension contributions
Maternity Adoption Shared Parental and Paternity/Partner pay which is well above statutory levels
How to apply
To apply for this role please submit a CV along with a Cover Letter detailing how you meet the requirements of the role no later than 11pm on Wednesday 20th August. Note we recommend that you apply at the earliest as we reserve the right to close the role before the closing date if we have gathered a suitable shortlist.
Additional Application Information
Recruitment checks are undertaken in accordance with our background checking policy. Successful applicants will be required to undertake a Basic Disclosure via the Disclosure and Barring Service (DBS).
Our Suitability of Ex-offenders Policy is available on the careers page of our website .
Application Support
If you require support completing your application or wish to talk to someone about the role before applying please email the Recruitment Team .
Disability Confident Scheme
As a Disability Confident employer we are committed to interviewing applicants with disabilities who meet the minimum criteria for the role as per the job description and any screening or testing stages. Details of how to request your application be considered under the Disability Confident scheme will be shared with all applicants upon submission of an application.
Furthermore all applicants invited to attend interview will be given information on how to request reasonable adjustments to attend.
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Required Experience:
Manager
Full-Time