DSP Manager
DSP Manager
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Salary Not Disclosed
1 Vacancy
Job Description
This is a remote position.
Job Description:
The DSP Manager is responsible for managing and optimizing the demand-side platform to enhance digital advertising performance. This role involves strategic planning campaign management and collaboration with internal teams and external partners to drive effective advertising solutions.
About My Amazon Guy:
My Amazon Guy is a growing digital marketing agency with over 500 employees and clients! We are engaging rewarding and innovative. Our company aims to grow sales while giving our clients the peace of mind that everything on Amazon is taken care of.
Responsibilities:
Create SOPs and effectively lead a team to ensure smooth operations and achieve organizational goals.
Oversee the day-to-day operations of the DSP ensuring optimal performance and efficiency.
Manage the setup execution and optimization of advertising campaigns across various channels.
Develop and implement data-driven strategies to maximize campaign performance and ROI.
Monitor key performance indicators (KPIs) and make real-time adjustments to campaigns as needed.
Analyze campaign data and performance metrics to derive actionable insights and inform future strategies.
Use analytics tools to track audience behavior conversion rates and other relevant metrics.
Work closely with cross-functional teams including sales creative and product development to align campaign objectives and strategies.
Foster relationships with external partners such as media agencies and ad tech vendors.
Manage campaign budgets effectively ensuring cost efficiency while meeting performance goals.
Prepare budget forecasts and reports to track spending and ROI.
Stay updated on industry trends new technologies and best practices in digital advertising and programmatic buying.
Implement innovative solutions to enhance campaign effectiveness and leverage new opportunities.
Create and present detailed reports on campaign performance to stakeholders providing insights and recommendations for improvement.
Utilize data visualization tools to communicate findings effectively.
Requirements
Qualifications:
Bachelor s degree in Marketing Advertising Business or a related field.
3 years of experience in digital marketing programmatic advertising or a related role with a focus on DSP management.
Strong knowledge of digital advertising technologies programmatic buying and media buying strategies.
Proficient in data analysis and reporting tools with the ability to interpret complex data sets.
Excellent communication and interpersonal skills with the ability to collaborate effectively across teams.
Strong organizational skills and attention to detail with the ability to manage multiple projects simultaneously.
Familiarity with major DSPs (e.g. Google Marketing Platform The Trade Desk) and digital marketing platforms.
Benefits
What can you expect as a MAG Employee
40 hours a week 8 hours a day
Competitive salary base
Permanent WFH setup
Unlimited FREE access to MAG School courses and SOP Library!
Work schedule is in EST (Monday-Friday only)
Opportunities for professional development and career advancement
Qualifications: Proven experience as a Website Specialist, Web Developer, or similar role with a focus on marketing. Proficiency in content management systems (CMS) such as WordPress, Drupal, or similar platforms. Strong understanding of web analytics tools (e.g., Google Analytics) and ability to interpret data to make informed decisions. Knowledge of HTML/CSS, JavaScript, and responsive design principles. Experience with SEO and familiarity with SEO tools and techniques. Bachelor s degree in Marketing, Web Development, Computer Science, or a related field (preferred). Technical Requirements: A dual-monitor setup is required (at least 8GB of RAM) Must have at least 25 MBPS internet speed
Employment Type
Full Time
