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DRIVE CREATED DEVELOPMENT AND BRAND EXCELLENCE
Lead the development of innovative tools and assets that position Red Bull as the #1 brand in the On Premise space. Oversee the creative direction and execution of content aligning it with brand standards product strategy and key consumption occasions.
Ensure the Red Bull brand is consistently represented across all On Premise channels ensuring a premium and cohesive brand experience at every customer and consumer touchpoint.
Oversee the creation and execution of content for Digital Posters and ensure its alignment with key product offerings promotions and seasonal initiatives. Drive creative solutions that engage both consumers and the industry.
LEAD CROSS-FUNCTIONAL COLLABORATION AND STAKEHOLDER MANAGEMENT
Collaborate with key internal teamsMarketing Sales Operations and Productto develop and execute strategic plans that drive growth and brand visibility in the On Premise channel.
Serve as a key liaison to cross-functional stakeholders ensuring alignment on objectives deliverables and timelines. Hold stakeholders accountable for their contributions ensuring communication streams and collaboration remain streamlined and efficient.
Lead the development and execution of new strategic initiatives ensuring they are translated into clear actionable plans for the field and consistently communicate updates and progress to all stakeholders.
OWN THE END-TO-END DEVELOPMENT OF MARKETING TOOLS AND RECOURCES
Create comprehensive turn-key marketing programs and tools that support Red Bulls trade strategies product launches and key accounts. Ensure tools are aligned with brand positioning and tailored to different consumer segments occasions and markets.
Identify and implement efficiencies in marketing tool development and resource management. Develop processes that streamline workflows reduce duplication and maximize the effectiveness of marketing materials and resources.
ENHANCE COMMUNICATION AND KNOWLEDGE SHARING ACROSS TEAMS
Own the development and ongoing maintenance of internal communication platforms (e.g. The On Premise HUB) to ensure internal teams have easy access to up-to-date resources best practices and key business updates.
Cultivate a culture of continuous improvement by sharing best practices learnings and success stories across the On Premise organization to foster alignment and inspire innovation in future initiatives.
Explore and implement new methods for communicating key updates milestones and training materials to the field ensuring that the team is equipped with the tools and knowledge needed for success.
MANAGE EXTERNAL RELATIONSHIPS WITH AGENCIES AND VENDORS
Build and maintain strong relationships with external agency and vendor partners. Identify and implement process improvements to drive efficiencies in collaboration and project execution.
Continuously assess current and future needs and source new agency and creative partners. Develop onboarding and ongoing training programs to ensure they are aligned with Red Bulls brand standards and quality expectations.
Oversee the performance of agency and vendor partners ensuring they consistently meet project objectives deadlines and quality standards.
BUDGET MANAGEMENT AND ANNUAL BUSINESS PLANNING
Manage the trade marketing budget ensuring that spend aligns with the strategic goals of the business and is optimized for maximum impact. Oversee project budgets ensuring efficient allocation of resources.
Work closely with the broader business to coordinate the annual trade marketing calendar ensuring local and national customer-facing programs are in line with overall business objectives and timelines.
Qualifications :
2 years experience in a customer/trade marketing role
Bachelors Degree; MBA a plus
Exceptional planning and project management skills
In-depth knowledge of the consumer goods industry and trade
Innovative creative and solution-oriented mindset
Strong work ethic & self-motivated; must be able to work independently
Must be proficient in Microsoft Excel and PowerPoint; Illustrator and other design programs are preferred
Language requirements: Fluent in English additional language skills an advantage
Additional Information :
This position is open to U.S. citizens U.S. permanent residents or individuals who are currently authorized to work in the United States on a valid visa.
The base salary range for this position is $88000 - $132000 cash incentives. Actual salary offers may vary based on work experience. The base pay range is subject to change and may be modified.
Our current Benefits include:
Comprehensive Medical Dental and Vision Plans 401k Match Family Leave PTO & Paid Holiday Schedule Pet Legal and Life Insurance Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location)
Red Bull North America Inc. is an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race color religion sex national origin disability veteran status age or any other classification protected by Federal state or local law. We will consider for employment all qualified Applicants including those with Criminal Histories in a manner consistent with the requirements of applicable state and local laws including the City of Los Angeles Fair Chance Initiative for Hiring Ordinance.
Remote Work :
No
Employment Type :
Full-time
Full-time